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vineri, 15 octombrie 2010
Daily Snapshot: I Spy
SEOptimise
SEOptimise |
| Top 25 Tweets & Tips from a4uexpo London 2010 Posted: 14 Oct 2010 05:34 AM PDT Having been at a4uexpo London for the last couple of days, rather than try and read through my notes I thought I’d do a recap on the top tips during the conference. Plus it’s a great opportunity to demonstrate one of the social media tools I recommended; Blackbird Pie: Interesting idea from @patrickaltoft - combine the sum of brand anchor based inbound links vs non branded in link profiling #a4uexpo Evil :-) ... -> RT @kevgibbo: Great tip; unsettle competitor employees by posting their CVs to job boards! #a4uexpo Neg SEO
Patrick Altoft: "Don't ever assume that Google will penalise big brand competitors if they pay for links - it won't." #a4uExpo
Interesting point by @markofmac @ value attribution session. Allow affils to select the remuneration model they work on. Like it. #a4uexpo
Easy ways to build Brand Authority links: Press Release, Article Syndication, Syndicateed Blog Networks, Guest Posts #a4uexpo
Research and Analysis Tools for link building - Yahoo Site Explorer, Opensiteexplorer.org, MajesticSEO.com, Excel, Wordle.net #a4uexpo
Microformats tip: Use hCard to markup location address & hReview for ratings @RichardBaxter #a4uexpo
Reverse Engineering Trick - sign up to Adsense to see what Google thinks your site is about #a4uexpo
Get people to "like" your web site on Facebook to increase position in Facebook search results #a4uexpo
Anchor text shouldnt always be exact match for targeted keywords - try breaking the keywords down and use synonyms #a4uexpo
40% of consumers would abandon a website if it takes more than 3 seconds to load #a4uexpo
@davenaylor kicked off #a4uexpo and recommended using httpfox, showip, and searchstatus as useful firefox plugins
faster speed will improve crawl rate (we've seen this in many occasions with our clients!) #a4u1416 #a4uexpo
Dave Naylor also recommending good META descriptions - now a ranking factor (possibly!) #a4uexpo
Utilise Google instant: pick a term you want to target & see what appears rank - sometimes easier and sometimes harder #a4uexpo
Site architecture general rule; keep content no more than 3 clicks from homepage @RichardBaxter #a4uexpo
@davenaylor recommends majestic seo, linkresearchtools and syntryx (if you have the budget for it). #a4u1416 #a4uexpo
58% of lastminute.com bookings have interaction with multiple media channels #a4uexpo
Affiliates struggle to gain natural links unless they are a brand @patrickaltoft #a4uexpo
Sanjit Atwal: "The average number of fans on a UK company Facebook page is currently around 3500." #a4uExpo
RT @state_ofsearch: % of top 5 search affiliates who received a Google slap in the past year: 100% according to Tradedoubler #a4uexpo #a4u24
Use Twitter competitions to promote affiliate sites & make sure you reward top customers @michelledewbs #a4uexpo There’s also some great takeaways from both day 1 and day 2, written by GPMD – and I’m sure they’ll be plenty more recap posts once the hangovers have cleared up! :D © SEOptimise – Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Top 25 Tweets & Tips from a4uexpo London 2010 Related posts:
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Seth's Blog : Heroes and mentors
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Heroes and mentors
Mentors provide bespoke guidance. They take a personal interest in you. It's customized, rare and expensive.
Heroes live their lives in public, broadcasting their model to anyone who cares to look.
The internet has created a long tail of heroes. There are tens of thousands of musicians, artists, entrepreneurs, social leaders, politicians (okay, maybe not thousands of these), coders and colleagues to find and emulate. WWHD. What would my hero do?
I find heroes everywhere I look. I find people who speak to me over my shoulder, virtual muses, who encourage me to solve a problem or deal with a situation the way they would. This is thrilling news, because there are so many heroes, so freely available, whenever we need them.
For all the people out there using the fact that Jeff Bezos (or Jacqueline Novogratz or Husain Abdullah or Chris Anderson or Anne Jackson) won't be their mentor as an excuse for inaction, there are a dozen who realize that their example is enough.
Like a custom made suit, a mentor is a fine thing to have if you can find or afford it. But for the rest of us, heroes will have to do.
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