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Does a Perfect Link Profile Look Too Perfect? Why You Shouldn’t Ignore Nofollow Links! Posted: 09 Dec 2010 08:34 AM PST Yesterday I read a very good article on Problogger which looked at 10 tips for a flawless link strategy. There’s some great ideas in there for anyone looking to strengthen their website’s reputation in Google. But… It did lead me to ask the question; does a perfect link profile look too natural?
Obviously everyone wants to aim to do everything perfectly, but the reality is that as close as you might get, you probably still won’t consider it to be perfect. If you think of this from an SEO perspective, even if you’re number one in Google for all of your top ten target keywords – why aren’t you number 2 and 3 as well? What about the other keywords? Where are you in Yahoo? Etc… There’s always room for improvement. The same applies for link building – a link profile is never complete, it’s always a work in progress – even if you dominate market share in your industry, there’s always that bit more you can do. But thinking about how link profiles are built up, something you might think is the perfect link profile, Google may consider to be unnatural. So in theory, building high-quality links which boost your website’s credibility, should help to build Google’s trust in you – and let’s face it, it’s not a bad start! But if you’re competing at the top end of Google for competitive keywords and you’re looking for that extra 2% or so to push you forward, perhaps the fact that you have very few nofollow links will appear unnatural to Google and could be the difference between being first and second or third. Let’s have a quick look at how some UK brands backlink profiles using Open Site Explorer. Clearly these sites will have had at least some sort of link building activity (maybe even Google?!), but I’m basing this on the fact that they are well known brands who should naturally attract links. So firstly, lets look at Boots which has 8% of its links nofollowed: Next, it’s Next – with 7% of links nofollowed: John Lewis has a lower figure, but this still accounts for 2% of their backlinks: And finally Google UK (who knew they were comment spammers?!) have 7% of all links nofollowed: So if we agree that all of these sites have strong backlink profiles, which help them to rank highly – perhaps it’s safe to assume that a perfect link profile will not just consist of SEO perfect links. What do you think? Would this change your link building activity? Do you ignore building all nofollow links, or would you still look to build them anyway? © SEOptimise – Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Does a Perfect Link Profile Look Too Perfect? Why You Shouldn’t Ignore Nofollow Links! Related posts: |
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If you want to drive yourself crazy, read the live twitter comments of an audience after you give a talk, even if it's just to ten people.
You didn't say what they said you said.
You didn't mean what they said you meant.
Or read the comments on just about any blog post or video online. People who saw what you just saw or read what you just read completely misunderstood it. (Or else you did.)
We think direct written and verbal communication is clear and accurate and efficient. It is none of those. If the data rate of an HDMI cable is 340MHz, I'm guessing that the data rate of a speech is far, far lower. Yes, there's a huge amount of information communicated via your affect, your style and your confidence, but no, I don't think humans are so good at getting all the details.
Plan on being misunderstood. Repeat yourself. When in doubt, repeat yourself.
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Mish's Global Economic Trend Analysis |
Lowest Percent in 27-Year History Use Credit Cards Over Thanksgiving Weekend Posted: 09 Dec 2010 09:23 PM PST Got cash? People are shunning credit cards like never before in history. Card issuers are fighting back with huge incentives to get people charging again. So far its not working. The New York Times reports On Christmas Shopping Lists, No Credit Slips The lowest percentage of shoppers in the 27-year-history of a national survey said they used credit cards over the Thanksgiving weekend, while the use of general credit cards like Visa and MasterCard fell 11 percent in the third quarter from a year earlier, according to the credit bureau TransUnion.Total Revolving Credit Total Revolving Credit Year-Over-Year Percent Change Attitudes Rule As I have said many times, it's consumer attitudes Bernanke is fighting. And it's a battle he is losing. For more on consumer credit, revolving and nonrevolving, please see Is The Credit Contraction Over? Mike "Mish" Shedlock http://globaleconomicanalysis.blogspot.com Click Here To Scroll Thru My Recent Post List Mike "Mish" Shedlock is a registered investment advisor representative for SitkaPacific Capital Management. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction. Visit http://www.sitkapacific.com/account_management.html to learn more about wealth management and capital preservation strategies of Sitka Pacific. |
Is The Credit Contraction Over? Posted: 09 Dec 2010 05:16 PM PST Headlines on December 7th trumpet the message Consumer Credit in U.S. Increases for Second Month Credit climbed by $3.38 billion after increasing a revised $1.23 billion in September, the Federal Reserve said today in Washington. Non-revolving loans rose for a third month as federal government education-related lending jumped an unadjusted $31.8 billion.Credit Expansion? Student loans did not used to be classified as consumer credit. Unfortunately, student loans have distorted historical charts so much that many consumer credit comparisons are now useless. In Breakfast With Dave, Rosenberg asks "Is the Credit Contraction Over?" What do you know? Outstanding U.S. consumer credit expanded $3.3 billion in October after eking out a $1.3 billion increase in September. This is the first back-to-back gain since just before Hank Paulson took out his bazooka in the summer of 2008.Consumer Credit Minus Federal Loans Z.1 Flow of Funds Inquiring minds are digging into today's Flow of Funds release by the Fed. These numbers are through 3rd Quarter 2010.
What was up?
Definitions:
Put away those trumpets. Credit, except for government spending is still in net contraction. Mike "Mish" Shedlock http://globaleconomicanalysis.blogspot.com Click Here To Scroll Thru My Recent Post List Mike "Mish" Shedlock is a registered investment advisor representative for SitkaPacific Capital Management. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction. Visit http://www.sitkapacific.com/account_management.html to learn more about wealth management and capital preservation strategies of Sitka Pacific. |
Bloomberg Poll Shows More Than Half of Americans Want Fed Reined In or Abolished Posted: 09 Dec 2010 01:39 PM PST In exceptional news for Ron Paul, a Bloomberg poll shows More Than Half of Americans Want Fed Reined In or Abolished A majority of Americans are dissatisfied with the nation's independent central bank, saying the U.S. Federal Reserve should either be brought under tighter political control or abolished outright, a poll showsThe risk is letting Congress set monetary policy. Neither the Fed nor Congress should set rates. If anyone would be worse than the Fed, it would be Congress. However, Ron Paul is well aware of that problem. His proposal is to abolish the Fed and let the free market set interest rates. One small first step would be to kill the dual mandate provision of the Fed. For more on dual mandates please see Geithner Politicizes the Fed, Warns Congress to Not do the Same; Idiocies and Ironies; Economist James Galbraith Unfit to Teach Mike "Mish" Shedlock http://globaleconomicanalysis.blogspot.com Click Here To Scroll Thru My Recent Post List Mike "Mish" Shedlock is a registered investment advisor representative for SitkaPacific Capital Management. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction. Visit http://www.sitkapacific.com/account_management.html to learn more about wealth management and capital preservation strategies of Sitka Pacific. |
Exceptionally Strange Bedfellows; More Cookies! Oh Boy! Posted: 09 Dec 2010 10:23 AM PST Barney Frank has now come out against the tax compromise of president Obama and so has the Democratic budget caucus. Nonetheless, Barney Frank predicts the measure will pass as enough Republicans will back the measure. This puts the onus of stopping the compromise on Nancy Pelosi. I highly doubt she has the nerve, no matter how much she hates the bill. Thus it will be Obama and the Republican who ram this bill through. Please consider House Democrats reject tax plan unless changed By voice vote in a closed caucus meeting, Democrats passed a resolution saying the tax package should not come to the House floor for consideration as written, even though no formal House bill has been drafted. Rep. Peter DeFazio, D-Ore., introduced the resolution.More More changes mean more cookies. Net-net cookies are seldom removed from the plate. Look for a big push to add BABs to the plate even though We're Better Off Without 'Build America Bonds' As a part of Obama's Recovery and Reinvestment Act, BABs allow state and local governments to issue debt to fund basic infrastructure projects at a 35 percent discount on the bond's interest costs, handing that bill to the federal government.Anything we "must do without" is a sure candidate for something that someone wants to add to the plate. Mike "Mish" Shedlock http://globaleconomicanalysis.blogspot.com Click Here To Scroll Thru My Recent Post List Mike "Mish" Shedlock is a registered investment advisor representative for SitkaPacific Capital Management. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction. Visit http://www.sitkapacific.com/account_management.html to learn more about wealth management and capital preservation strategies of Sitka Pacific. |
CNN: House Democrats defy Obama on tax cut bill Posted: 09 Dec 2010 09:25 AM PST Put this into the "I will believe it when I see it" category (especially since there is no stock market reaction), but CNN reports House Democrats defy Obama on tax cut bill Defying President Obama, House Democrats voted Thursday not to bring up the tax package that he negotiated with Republicans in its current form.I believe Pelosi cannot think on her own and will do what she is told to do by the President so as to "not damage the party". Nonetheless this is a clear slap in the face to President Obama, and a much deserved one at that. He should have made sure the caucuses would approve his compromise up front. Mike "Mish" Shedlock http://globaleconomicanalysis.blogspot.com Click Here To Scroll Thru My Recent Post List Mike "Mish" Shedlock is a registered investment advisor representative for SitkaPacific Capital Management. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction. Visit http://www.sitkapacific.com/account_management.html to learn more about wealth management and capital preservation strategies of Sitka Pacific. |
France Joins Germany to Nix Junker's Junk Bond Proposal to Save the Euro Posted: 09 Dec 2010 08:41 AM PST Jean-Claude Juncker, President of the Euro Group and Prime Minister of Luxembourg (not to be confused with Jean-Claude Trichet, President of the ECB) hatched a plan to combine the bonds of all the Eurozone countries into one entity, saying E-bonds would end the crisis Europe must formulate a strong and systemic response to the crisis, to send a clear message to global markets and European citizens of our political commitment to economic and monetary union, and the irreversibility of the euro.Subprime Bundling is No Solution Junker's plan is much like the idea of taking subprime loans bundling them together with AA and A loans, putting the mess into one package and stamping the whole thing AAA on the misguided notion (lie) that bundling would make everything safe. With Junker's plan, higher rated countries like Germany and France would see their borrowing costs rise, while Ireland, Portugal, and Spain would see their borrowing costs dramatically lower. Meanwhile as with subprime housing loans, the underlying rot would still be eating away at the core. Germany Rejects Junker's Idea Almost immediately Germany Snubs Pleas to Boost Aid, Sell Joint Bonds Germany rejected calls to increase the European Union's 750 billion-euro ($1 trillion) aid fund or introduce joint bond sales, signaling its refusal to bear extra costs to stamp out the debt crisis.France Rejects Junker's Idea Junker's idea is now officially dead as French Back German Rejection of More Aid German government bonds climbed, snapping a two-day drop, as France backed Germany in refusing to add to the European Union's 440 billion-euro ($581 billion) rescue fund and rejecting joint euro-area debt securities.Goldman Sachs, no doubt seeking to peddle more securities, supports the idea of E-Bonds. Regardless, the idea is dead in the water and neither the ECB nor the EU has addressed what will happen sooner or later: one or more of the group of PIGS, Portugal, Ireland, Greece, Spain will default. The only solution is a haircut for senior bond-holders and no one but German Chancellor Angela Merkel has been willing to even discuss that idea. Unfortunately, Merkel backed down from that idea under pressure from Jean-Claude Trichet and the ECB. It may not take long before Irish, Greek, Portuguese, and Spanish yields soar back to new highs given the underlying stress still mounts. Mike "Mish" Shedlock http://globaleconomicanalysis.blogspot.com Click Here To Scroll Thru My Recent Post List Mike "Mish" Shedlock is a registered investment advisor representative for SitkaPacific Capital Management. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction. Visit http://www.sitkapacific.com/account_management.html to learn more about wealth management and capital preservation strategies of Sitka Pacific. |
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