joi, 25 aprilie 2013

SEO Blog

STRATEGIES TO ADOPT JUST BEFORE GOOGLE UPDATE PAGE RANK
How to make Word Press easier?
Benefits of Manual SEO Submission Procedure
Top 5 SEO Tips that Can Lead You to Higher Ranking
The Tried and Tested Path of Social Media Networking- Achieving Solidarity

STRATEGIES TO ADOPT JUST BEFORE GOOGLE UPDATE PAGE RANK

Posted: 25 Apr 2013 01:29 AM PDT

Our world is living and connected with internet. This is one of the most important link ups which have been made in order to know several peculiar things from the different parts of the world. We believe in god but all other countries multi-national companies believe in internet. From stock...
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How to make Word Press easier?

Posted: 25 Apr 2013 01:24 AM PDT

Word Press is a famous activity for the people who are involved in the online working. Nowadays the companies and businessmen having working efforts online are using the effective sites and blogs. This is helpful to gain the essential knowledge and information as well as to identify the latest requirements...
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Benefits of Manual SEO Submission Procedure

Posted: 25 Apr 2013 01:18 AM PDT

One of the most efficient online promotion strategies to get good ranking for your website and entice projected audience is through article advertising. This practice demands taking good care of improving search engine ranks through manual article submission. The advantages of article database submission comprise of maximizing target web traffic,...
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Top 5 SEO Tips that Can Lead You to Higher Ranking

Posted: 25 Apr 2013 01:14 AM PDT

SEO or search engine optimization is the key to getting top ranks on Google pages. It's not all about what you do on your site anymore. Optimization is about promotion and networking as much as keywords and Meta descriptions. Even though Google dominates many searches, there are other engines including...
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The Tried and Tested Path of Social Media Networking- Achieving Solidarity

Posted: 25 Apr 2013 01:07 AM PDT

The advertisement revenues of the top social networking company Facebook, is more than the combined revenues of four of the largest software companies in the world. This reflects not only on the capabilities of the individuals driving these organizations, but also the potential that the niche possesses. Facebook utilized an...
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Dusting The Website For Spring: Optimization and SEO Cleaning

Posted: 24 Apr 2013 01:50 PM PDT

Posted by scottwyden

This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc.

Spring is here, so why not put some spring cleaning actions through on your website?

With that said, I'm going to get straight to the action items. Below is a list of many things you can look for on your site to adjust, add or remove.

On-site dusting

The following are things that you can do on your website to improve the presence on the web.

Authorship: Extremely important SEO action item. Google authorship's role in your website's rankings is more important than ever. In addition to being a SEO tactic, it also acts as a conversion tactic. You see, it is estimated that SERPs with authorship enabled receive around 120% more clicks.

+1 button: Going along with the Google Plus topic, make sure that you have a +1 button somewhere on your pages and/or posts. Why? Well, Google's Author Rank is using +1 data as part of ranking. So in addition to the marketing benefits of engagement, a simple +1 can help your website rank higher for keywords.

Pinterest button: Hopefully you are on Pinterest and pinning, liking and commenting with your customers. If not, hop on it. Then also add the Pin button to your website's pages and/or posts. People love to pin things, so make it easier for them.

Metadata: If you're using a WordPress theme similar to ProBlogger and Copyblogger (they're running Genesis), then there are SEO meta settings for every page and post on your website. I personally don't recommend using a theme's SEO settings. In fact, I much prefer WordPress SEO by Yoast - mentioned in this article on WordPress plugins. My reasoning for this is because in addition to providing meta functionality, it incorporates Open Graph for social media and a page analysis feature that is amazing.

Open Graph: I might as well move on to Open Graph since I mentioned above. Open Graph is what lets specific titles, descriptions and images show up on websites like Facebook and Google Plus. By using the same WordPress SEO by Yoast plugin, you can specify your image and descriptions for each.

Site speed: How fast does your website load? Could it be faster? Use the Google Speed Test tool to find what is slowing it down. Sometimes, simple changes can improve your load speed. Sometimes it requires development work. I like to tell people who if you're over a score of 70 then you're doing well, but to aim for mid 90s. Page speed helps for SEO and for user experience, so don't overlook it anymore. Sometimes slow site speeds can be due to shared hosting that so many websites are using.

Broken links: Log into your Google & Bing Webmaster Tools and look at any 404 errors that show up. Fix them by creating new pages in their place or redirect them to another page using 301 redirects. (WordPress users can use this plugin)

Index status: Are you preventing important pages from being indexed by search engines? To find out, go to Google and do a search that looks like the following, "site:seomoz.org". A search like that will bring up every page that Google has indexed on the domain listed. Dr. Pete shared a fantastic article on the SEOmoz blog that covers all the important search queries that you can utilize to see what content is indexed. The article also has queries that can help for guest post research. [bonus!] It's also worth mentioning that you can also log in to your Google Webmaster Tools panel to view all the URLs indexed by Google. Take advantage of that tool!

User experience: To keep people on your website you need to make sure that visitors can browse it easily. As a photographer, I use a related posts plugin that shows other photographs that viewers might be interested in. That technique, used similarly on many major publications like Mashable and Engadget, is a great user experience tip to keep people browsing your website.

Off-site dusting

The following are things that you can do off your website to improve the presence on the web.

Be social: Author Rank isn't 100% confirmed yet, but it's an inevitable ranking system that will soon be on Google, and a form of it will wind up on Bing eventually. To sum up Author Rank; it's where Google uses a combination of their core SEO algorithm and PageRank and combine it with the social activity around your website. For example, your commenting on and off-site, and +1s of your content and the content that you +1.

Guest post: Writing a guest post on websites like SEOmoz do many things for your presence. The two most common benefits are the relationships you build in the process and the ability to create a backlink to your website which helps with SEO.

Final Note

Sometimes dusting your website requires a fresh look. Do some searching on Google for business WordPress themes and find one that suits your needs and provides that fresh look that you've always wanted. Maybe it's a Genesis theme or something else. Either way, change can be good at times.

So grab your dust pan, an extra cup of coffee, sit down for a few hours and start cleaning up for spring time, both on and off-site. It's spring, so start fresh.

Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don't have time to hunt down but want to read!

Boston Strong

Your Daily Snapshot for
Thursday, April 25, 2013

Boston Strong

After attending the memorial for slain MIT Police Officer Sean Collier yesterday, Dr. Jill Biden made the short trip across the Charles River to the Marathon Memorial Site in Copley Square. There, she left flowers and a pair of running shoes in honor of the victims of last week's bombings at the Boston Marathon.

Watch video from Dr. Biden's trip.

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Links From PR9 Sites

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Seth's Blog : How big is critical mass?

How big is critical mass?

It's classified.

There's a certain mass and size of plutonium that you need to create in order to start a nuclear reaction... a reaction that tips, that spreads, that cycles out of control.

In the idea business, critical mass is minimum size of the excited audience that leads to a wildfire. People start embracing your idea because, "everyone else is..."

For every idea that spreads, it turns out that the critical mass is different. For example, if I want to start a yo-yo craze at the local elementary school, critical mass might be as small as a dozen of the right kids yo-yo-ing during lunch. In an environment that small and tightly knit, it's sufficient.

On the other hand, the critical mass for a better word processor is in the gazillions, because the current standard is so deeply entrenched and the addressable market is both huge and loosely knit. The chances that you will launch a new word processor that catches on because everyone else is using it are small indeed.

TED talks don't have to reach nearly the proportions of a typical YouTube video in order to have a significant impact, because the population of curious idea spreaders that watch and spread these talks is small and connected. The same isn't true for a new music video from the musician you manage.

If your idea isn't spreading, one reason might be that it's for too many people. Or it might be because the cohort that appreciates it isn't tightly connected. When you focus on a smaller, more connected group, it's far easier to make an impact.

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miercuri, 24 aprilie 2013

Mish's Global Economic Trend Analysis

Utopian Union Fantasy: What If Every California Worker Made What City of Irvine Workers Make?

Posted: 24 Apr 2013 11:59 AM PDT

This is a guest post written by Ed Ring, editor of UnionWatch, a project of the California Public Policy Center. Ed Ring asks What If Every Worker Made What City of Irvine Workers Make?

Everything that follows is from Ed Ring.

"Jennifer Muir, a spokeswoman for the Orange County Employees' Association, which represents more than 18,000 public employees in Orange County, said the California Public Policy Center's study was a politically motivated attack on public employees and unions. Aside from promoting the center's anti-public employee union agenda, Muir said, the reports are misleading and shift focus away from the discussions that matter most. Union leaders have long urged for people to consider the possibility that private-industry employees are being undercompensated and should receive retirement benefits and health coverage."

Orange County Register, April 19, 2013

The study Muir refers to, entitled "Irvine, California – City Employee Compensation Analysis," was published on April 8th, 2013, by our parent organization, the California Public Policy Center. To call this study "a politically motivated attack on public employees and unions," as Muir alleges, is itself a distraction. It's easy, and necessary, to impugn the motives behind information when the information itself is so embarrassing.

As noted, Muir went on to accuse the study of "shifting focus away from the discussions that matter most… that private-industry employees are being undercompensated."

Let's recap some of the facts regarding Irvine's city employee compensation, drawing both from the CPPC study (which itself used payroll data provided by the City of Irvine), as well as from the Orange County Employee Retirement Systems 2011 Annual Report:

The average City of Irvine employee receives direct pay of $95,751 per year, and when the cost of employer paid benefits is included, this average goes up to $143,691 per year (Source: CPPC Study, Table 1.
The average participant in the Orange County Employee Retirement system who worked 25-30 years and retired last year collects a pension of $70,920 per year. If they worked 30 years or more, like virtually every private sector worker, that average goes up to $81,192 per year (Source: OCERS Annual Report, page 109.

Now let's suppose that private industry employees are indeed being undercompensated. What are the economic implications of paying them a proper living wage à la Irvine – and every other unionized public sector job in California? Here are some facts:

In 2010 there were 8.3 million residents in California over the age of 55, which is the age by which a public employee may reasonably be assumed to have logged 30 years – assuming they completed their education by age 25 and entered the workforce for a full career in public service (source: U.S. Census Bureau.
Also In 2010, the GDP of California – its entire economic output – was $1.9 trillion (source: LA Times).This means that if everyone over the age of 55 in California got a pension of $70,000 per year, it would cost $581 billion per year, 31% of California's entire economic output. Ms. Muir is invited to explain exactly how we're going to accomplish this.
Using the same census data, in 2010 there were 15.8 million people between the ages of 25 and 55. Assume that two-thirds of these people work full-time, and the other one-third are unemployed spouses, stay-at-home parents, or are otherwise supported by a working partner. If every one of these 10.5 million people collected total compensation of $140,000 per year, this would cost $1.47 trillion per year, or 77% of California's entire economic output.

So according to this utopian vision, if everyone could just receive the same compensation packages as the average full-time worker for the City of Irvine, it would consume 108% of California's entire economic output.

There's a bit more to this, however. In the real world, wages and salaries fluctuate between around 44% and 54% of GDP (source: TelltaleChart.org).

We may argue over what share of GDP legitimately belongs to workers vs. corporations – bearing in mind that corporate profits are an absolute necessity for a public sector pension plan to have any hope of remaining solvent, and these profits are also necessary to invest in equipment and conduct R&D if we are to have any hope of remaining an economically viable nation – but let's use an unprecedentedly generous proportion.

Let's assume that 60% of California's GDP is comprised of wages, benefits, and pension payments.
To complete this thought, we're now going to have to indulge in some basic algebra (T=trillion), one of those nasty tools of analysis that never plays well in a 30 second TV commercial, but nonetheless is an ideal tool to express cold quantitative reality, rather than utopian union fantasies:

[ .58T (pensions) + 1.47T (wages) ] / .6 (40% for corp. profits) = GDP of 3.48T

Isn't that terrific? All we have to do is wave a wand and instantly, we'll nearly double California's GDP from $1.9 trillion per year to 3.5 trillion per year. Nobody will be "undercompensated" any more! Then we can afford to implement this compelling vision of social justice – total compensation of $140,000 per year for every full-time worker, then after 30 years, a pension of $70,000 per year. It should be easy. Perhaps new legislation is called for.

End Guest Post

Ed and I frequently trade guest posts on subjects related to unions wages, pensions, and the precarious state of California's economy.

If you are interested in such matters, you may wish to Subscribe to UnionWatch.

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com

Spain's GDP Contracts at 2% Annualized Rate in First Quarter

Posted: 24 Apr 2013 10:06 AM PDT

According to the Bank of Spain and as reported by Libre Mercado, Spain's GDP Drops at 2% Annualized Rate in First Quarter

The Spanish economy fell 0.5% in the first quarter and declined 2% year on year, according to economic bulletin of the Bank of Spain , which estimates a fall of 4.5% of employment in the same period, two tenths less than in the previous quarter.

The monetary authority notes that Spain continued the "contraction pattern" of activity in the first quarter, although at a "more muted" than in the final last year, where the GDP contracted by 0.8 % quarterly rate. However, he warns that this improvement could "have dimmed" in the latter part of the quarter, under "decreasing profile" of some indicators.

The Bank of Spain estimates that domestic demand fell by 0.8%, also lower than in the previous quarter, to reverse the impact of temporary factors that had a negative impact on domestic spending in the final months of 2012, as raising indirect taxes and the abolition of the bonus for public employees.

However, the central bank indicated that the reduced capacity of household savings, the fall of his wealth, the persistence of job outlook "uncertain" and a high debt leaves little room for recovery of short-term consumption. For residential investment, it also highlights that demand continues to show "great weakness".

Thus, private consumption fell by 0.3%, against a fall of 2% in the previous quarter, while gross capital formation contracted by 1.8%, also well below the 3.9% decline previous quarter.

Don't Cheer Yet

Spain is contracting less than last quarter, and although unemployment is still rising, it's also at a less pace than last year. Is this something to cheer about?

Not really. Spain's budget deficit targets missed by a mile, and had they been closer, everything else would have been worse.

Moreover, while things are getting worse at a decreasing rate in Spain, it's important to note that things are getting much worse at an increasing pace in Germany. For details, please see Germany Private Sector Output Declines First Time Since November; Eurozone Activity Declines 19th Time in 20 Months.

There is very little to cheer about in the eurozone.

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com

joi, 25 aprilie 2013

SEO Blog

SEO Blog

Dusting The Website For Spring: Optimization and SEO Cleaning

Dusting The Website For Spring: Optimization and SEO Cleaning

On-site dusting

Off-site dusting

Final Note

Boston Strong

Links From PR9 Sites

Links From PR9 Sites

Seth's Blog : How big is critical mass?

How big is critical mass?

More Recent Articles

miercuri, 24 aprilie 2013

Mish's Global Economic Trend Analysis

Mish's Global Economic Trend Analysis

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