Central Perk

luni, 5 august 2013

Having a CAPTCHA is Killing Your Conversion Rate

Posted: 04 Aug 2013 07:28 PM PDT

Posted by tallen1985

SEOs can occasionally find ourselves guilty of focusing on just the following few things:

Links
Rankings
Fun cuddly animals that Google keeps releasing from its algorithmic zoo

Quite often we are heard muttering that user experience isn't really our problem. We are all about the above three points. However, as the job of SEOs continues to become broader, requiring a greater number of skill sets, I think user experience is something we can all work on. Besides, surely if we focus some of our energy on this, we are going to end up with much happier users, which in turn will result in higher conversions.

There are various ways to work on improving user experience, and of course, conversion rate optimization also plays a part. Today, I want to focus on one specific part of user experience â€" CAPTCHAs (Completely Automated Public Turing test to tell Computers and Humans Apart) â€" and why I think they suck.

CAPTCHAs ask frustrating questions

When you encounter a CAPTCHA, you are being asked the question,"Are you a robot?" It's like asking a customer who is about to enter a physical store, "Are you a thief?" before you allow them to walk through the door. So we used to flood our users with these "questions:"

And from there we have now moved to this:

Literally every time I see one of the above it makes me wish that this was on a nearby wall:

CAPTCHAs act as a barrier between you and your customers

Back in 2009, Casey Henry wrote a great post on CAPTCHA's effect on conversion rates. He highlighted the fact that with CAPTCHA turned off, a company's conversion rate would increase by up to 3.2%. It's worth noting that the CAPTCHA type used in this test was based on the more traditional word format. That 3.2% is a pretty big potential gain for a whole lot of companies.

Traditional Word Format CAPTCHA

CAPTCHAs are not a solution, they are a problem

At the beginning of 2013 it was announced that Ticketmaster was finally ditching its traditional CAPTCHAs. Ticketmaster proceeded with an alternative system by SolveMedia. The system presents users with an image or video, the user then has to type a phrase associated with that image. In the video version of the product, a descriptive phrase will appear which the user then has to copy into a box below. If they are not willing to do this, they need to watch the video for a certain amount of time (similar to YouTube advertising) before continuing.

Right now, companies are producing variations of novelty products aimed at helping us to stop spam from landing in our inboxes. Many products claim they are aimed at improving the user experience by making this easier for humans. They come in a variety of styles, ranging from completing a simple sum to those that are image-based or even gamifying CAPTCHAs (such as Are You Human).

Yet all of these "solutions" create the same problem. I, the user, am trying to complete a purchase, fill in a form, or even just submit a comment. And you, the website, keep putting this frustrating technological barrier between myself and my goal, just so you don't have to sort through a few items of spam.

Another major concern is that these products aren't particularly user-friendly for those who are blind or partially sighted. Some simply offer the same audio CAPTCHAs (and problems) that we have been experiencing for as long as we remember.

CAPTCHA is built for advertising, not users

The key difference for me with image-based products such as SolveMedia and Minteye is that they seem to act as another opportunity to push an advert in front of users. In some cases they force you to watch an advert just to progress to the next page.

Users don't want to see adverts even when they are "subtly" placed around a beautifully designed page. Yet, more and more we are moving away from giving the user a choice about viewing an advert to the point where adverts are forced upon them (ahem...YouTube).

So people must be ditching CAPTCHA, right?

Despite statistics like those shared by Casey Henry, the fact is that the use of CAPTCHA is actually on the increase. Perhaps for many webmasters this is just becoming common practice, almost the norm. After all, it's a quick fix that means we, as webmasters, no longer have to worry about dealing with spam.

Figures from Drupal's usage statistics show that they alone have nearly 200,000 people using one of their variants of CAPTCHA. This is a barrier to a more fulfilled user experience that doesn't seem to be going away.

https://drupal.org/project/usage/captcha

"CAPTCHAs are designed to be easy for humans but hard for machines"

...according to a study carried out by Stanford University into the use of CAPTCHA by humans. Yet, by testing more than 1,100 people, gathering 11,800 completed surveys, and studying 14,000,000 samples from a week's worth of data from eBay, they revealed just how difficult CAPTCHA has become for humans.

The study showed that, on average:

Visual CAPTCHAs take 9.8 seconds to complete
Audio CAPTCHAs take much longer (28.4 seconds) to hear and solve
Audio CAPTCHA has a 50% give-up rate
Only 71% of the time will 3 users agree on the translation of a CAPTCHA
Only 31.2% of the time will 3 users agree on the translation of an audio CAPTCHA

With around 1% of the audience currently using audio CAPTCHA, this is potentially a huge market to lose.

So what is the solution?

There is a time and a place for CAPTCHA. For some sites, it may be unavoidable. However, any solution that is extremely effective rapidly becomes widely used, and as such, becomes a target for hackers.

There are some really simple solutions already out there that will help to reduce the amount of spam you receive but won't interfere with your user experience.

Akismet

Akismet provides an effective defence that has no impact upon your users. It comes as a variety of plugins and is generally easy to implement on your site. Akismet monitors millions of sites, constantly learning new methods to beat comment spam.

The honeypot technique

Essentially, the honeypot technique is used to hide a field on a form from the user. If this field is then filled in, the chances are pretty high it was by a machine. The major downside to this method is that the form could be accidentally completed by a visually impaired user. Therefore, it might be useful to also label the field with something such as, "If you are human, don't fill in this field".

We still ultimately have the problem that whatever we do to ensure a user doesn't fill in the form, a malicious script could perform its own interpretations by learning which labels mean that a field should be left alone.

However, the key benefit to this method is that the user isn't getting punished by being asked to complete something that is irrelevant to their actions.

Is it time you ditched your CAPTCHA?

I think we need to focus on what creates a better experience for users by asking ourselves the following questions:

Is the amount of spam you are receiving really worth potentially losing conversions?
If the answer is yes, is your CAPTCHA friendly to all users, including those who are visually impaired?
CAPTCHAs are for robots, not for humans. Unfortunately, anything one person can code to try and prevent robots from entering a site is something another can find a way through. The real consideration is, are we just shoving our problem with spam onto our customers?

When it comes down to it, CAPTCHAs lead to a negative experience on our sites. They frustrate users, damage conversion rates, and they are not particularly friendly to visually impaired users. Most of all, it is shifting our problem onto our users. That's definitely not right. Getting rid of CAPTCHAs will not only improve our users' experiences, but it will also improve the web as a whole. This should be the beginning of the end of the CAPTCHA. If you have a CAPTCHA, I urge you to remove it now!

What do you think?

Image credits

http://gizmodo.com/5980361/ticketmaster-is-dumping-awful-captchas

http://www.richgossweiler.com/projects/rotcaptcha/rotcaptcha.pdf

http://www.maggiesnotebook.com/wp-content/uploads/2010/11/Bang_Head_Here_25.jpg

Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don't have time to hunt down but want to read!

Seth's Blog : Colors or numbers?

Colors or numbers?

As soon as we measure something, we seek to improve the numbers.

Which is a worthwhile endeavor, if better numbers are the point of the exercise.

The other path is to focus on colors, not numbers. Instead of measuring, for example, how many people click on a link, we can measure how something you wrote or created delighted or challenged people... You can see the changes in emotion, or dignity improved or light shed.

The questions we ask change the thing we make. Organizations that do nothing but measure the numbers rarely create breakthroughs. Merely better numbers.

• Email to a friend •

duminică, 4 august 2013

Mish's Global Economic Trend Analysis

Bernanke Wants 2% Inflation in a Deflationary World; Who Pays the Price?

Posted: 04 Aug 2013 05:55 PM PDT

PEW Social Trends research shows a Record 21.6 Million Young Adults Live in Their Parents' Home

Here are some clips from the fascinating PEW study.

In 2012, 36% of the nation's young adults ages 18 to 31 the so-called Millennial generation—were living in their parents' home, according to a new Pew Research Center analysis of U.S. Census Bureau data. This is the highest share in at least four decades and represents a slow but steady increase over the 32% of their same-aged counterparts who were living at home prior to the Great Recession in 2007 and the 34% doing so when it officially ended in 2009.

A record total of 21.6 million Millennials lived in their parents' home in 2012, up from 18.5 million of their same aged counterparts in 2007. Of these, at least a third and perhaps as many as half are college students.

The steady rise in the share of young adults who live in their parents' home appears to be driven by a combination of economic, educational and cultural factors. Among them:

Declining employment: In 2012, 63% of 18- to 31-year-olds had jobs, down from the 70% of their same-aged counterparts who had jobs in 2007. In 2012, unemployed Millennials were much more likely than employed Millennials to be living with their parents (45% versus 29%).
Rising college enrollment: In March 2012, 39% of 18- to 24-year-olds were enrolled in college, up from 35% in March 2007. Among 18 to 24 year olds, those enrolled in college were much more likely than those not in college to be living at home – 66% versus 50%.
Declining marriage: In 2012 just 25% of Millennials were married, down from the 30% of 18- to 31-year-olds who were married in 2007.

Percent of Married Millennial Declines

Long-Term Changes in Young Adult Living Arrangements

Household Formation

Married Residing in Own Household Plummets

Since 1968, age at first marriage has increased by nearly six years for both men and women. Consequently, the share of young adults who are married and residing in their own household has plummeted since 1968. In 2012, only 23% of Millennials were married and residing on their own as household head or spouse, a precipitous decline compared with 1968 when 56% of 18- to 31-year-olds were married and on their own.

End PEW

Fed Policies Exacerbate Trend

Bernanke wants 2% inflation in a deflationary world. Wages have not kept up with inflation as Fed policies exacerbate the trends.

The result is apparent. Everyone pays the price, but especially Young adults who cannot afford to get married, and they certainly cannot afford a house.

The Fed wants home prices up to help out the banks, but what about the new household formation? And what about student loans and the ability to pay those loans back?

And think about how cheap money allows corporations to borrow money for next to nothing to buy technology to replace humans with hardware and software robots.

Trends noted by PEW and predicted in this corner at least six years ago are structural long-lasting trends.

Those expecting a huge pickup in inflation, a spike in US GDP, or a big boom in housing based on misguided perceptions of "pent-up housing demand", fail to understand how Fed boom-bust and bank-bailout policies preclude such outcomes.

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com

Magazine Ad Revenues Plunge; Google Collects Half of Mobile Internet Ads; Cannibalization of Ad Market

Posted: 04 Aug 2013 04:15 PM PDT

Is the advertising pie growing, shrinking, or simply being redistributed? Let's start with a look at PEW Center research that shows News magazines hit by big drop in ad pages.

In a difficult advertising environment for the magazine industry overall, newly-released numbers from the Association of Magazine Media (MPA) show the nation's news magazines being hit particularly hard.

Total consumer magazine ad pages dropped 4.9% compared with the first half of 2012, according to MPA data for the first six months of 2013, released July 9. But the drop in ad pages for five major news magazines—Time, The Economist, The Atlantic, The Week and The New Yorker—was far steeper, a combined 18% in the first half of 2013 compared with the same period a year earlier. In one indicator of the difficulties facing news magazines, Newsweek—which saw ad pages decline by 60% from 2002 to 2012—discontinued its print edition at the end of 2012.

While these numbers highlight a difficult print advertising climate, they don't tell the whole story. MPA President Mary Berner says magazines are increasingly generating digital revenue. Initial industry monitoring of digital advertising revenue for some magazine iPad versions found that sales increased about 25% in the first half of 2013. Berner called those gains "encouraging" and added that later this year, about 100 magazines will begin reporting some digital revenue results. In addition, some news magazines, most notably The Economist and The Atlantic, have begun diversifying revenue streams with such initiatives as events, conferences and creation of niche content.

Looking over the past decade, from 2003 through 2012, the overall ad pages for news magazines (excluding Newsweek) dropped by 36%, from 7,848 to 5,008. But within that time frame were several shifts in trajectory. A major drop-off in ad pages occurred from 2008 to 2009 (17%.) Ad pages stabilized from 2009 to 2011, growing at a modest 1%. But then another downturn occurred as ad pages in 2012 dropped 13% from the previous year, followed by the 18% decline in the first half of 2013.

Google Take Home Half of Mobile Internet Ads

eMarketer reports Google Takes Home Half of Worldwide Mobile Internet Ad Revenues.

Google earned more than half of the $8.8 billion advertisers worldwide spent on mobile internet ads last year, helping propel the company to take in nearly one-third of all digital ad dollars spent globally, according to eMarketer's first-ever figures on worldwide digital and mobile advertising revenues at major internet companies.

Ad Revenues in Dollars and Percent of Market

After making nearly half a billion dollars worldwide on mobile ads last year, Facebook—which had no mobile revenue in 2011—is expected to increase mobile revenues by more than 333% to just over $2 billion in 2013, and account for a 12.9% share of the global net mobile advertising market.

eMarketer estimates that Google made $4.61 billion in mobile internet ad revenues last year, more than triple its earnings in 2011. This year's mobile revenues will be up a further 92.1% to $8.85 billion.

Combined, three companies—Google, Facebook and Twitter—account for a consolidating share of mobile advertising revenues worldwide, as other players, such as YP, Pandora, Apple and Millennial Media, see their shares decrease, despite maintaining relatively strong businesses growing at rapid rates.

Cannibalization of Ad Market

My friend "BC" who sent the links surmises ....

"The decline in magazine ad revenues is approximately the same as the increase in Internet and mobile/social media ads; therefore, the net increase in ads is a wash, i.e., cannibalization of the advertising market. Companies earning their revenues from ads will now be in a zero-sum competition for no growth of, and later a falling number of, ad dollars hereafter."

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com

Seth's Blog : Words are hooks, words are levers

Words are hooks, words are levers

There's a debate raging in my town over whether or not to replace the existing planted-grass school football field with what used to be known as Astroturf. One side has already won a crucial victory: the local paper calls the new alternative, "turf."

Turf is what we call a racetrack, or half a fancy dinner (surf and...). Turf is short and punchy and feels organic. If they had called it 'plastic' or 'fake grass' or 'artificial turf', every conversation would feel different before we even started.

What to call the new diamonds that are being manufactured in labs, not dug out of the ground under horrible conditions? Some want them to be called 'artificial diamonds' or not diamonds at all. Others might prefer 'flawless' diamonds (because they are) or 'perfect'.

Is it a 'course', a 'group' or a 'club'? It might be all three, but the word you choose will change the anchor and thus the leverage that word has going forward. Are you a 'consultant', an 'advisor' or a 'coach'?

Engineers and doctors and other scientists seem to think they're skipping all of this when they use precise, specific language. But the obvious specificity and the desire to scare off untrained laypeople is in itself a form of leverage.

For politicians and others that want to re-invent the language for their own ends--you can work to plant your hook anywhere you choose, but if you torture the meaning and spin, spin, spin, you risk being seen as a manipulator, and all your leverage disappears. If your hook finds no purchase, you have no leverage.

On the other hand, the great brands (Pepsi, Kodak, etc.) planted words that meant nothing and built expensive fortresses around their words, words that now have emotional power.

The only reason words have meaning is because we agree on what they mean. And that meaning comes from associating those words with other words, words that often have emotional anchors for us. This isn't merely the spin of political consultants. It goes right to the heart of how we (and our ideas) are judged.

• Email to a friend •

sâmbătă, 3 august 2013

Mish's Global Economic Trend Analysis

An Analysis of July Employment Numbers 1955 to 2013; Full-Time Employment Down Over 5 Million Since 2007
World’s lightest and thinnest circuits pave the way for "imperceptible electronics"; Man vs. Machine Comparison
IMF "Baseline Scenario" Projects Spain Unemployment Will Remain Above 25% for 5 Years with Little Growth

An Analysis of July Employment Numbers 1955 to 2013; Full-Time Employment Down Over 5 Million Since 2007

Posted: 03 Aug 2013 08:26 PM PDT

Reader Tim Wallace provides another excellent set of graphs on employment as shown below.

Full-Time Employment

click on any chart for sharper image

Full time employment is actually now 5.17 million below the 2007 level.
Total employment is 2.2 million below the 2007 level in spite of 13 million more people of working age.

Part-Time Employment

Wallace writes: "The past five years are near or above the previous all time high set back in 1982. These five years are all in that abysmal range. No other year comes close. I expect things will get worse as the year continues."

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com

World’s lightest and thinnest circuits pave the way for "imperceptible electronics"; Man vs. Machine Comparison

Posted: 03 Aug 2013 09:12 AM PDT

The latest news from RoboHub shows World's lightest and thinnest circuits pave the way for 'imperceptible electronics'.

Researchers from Asia and Europe have developed the world's lightest and thinnest organic circuits, which in the future could be used in a range of healthcare applications.

The new flexible touch sensor is the world's thinnest, lightest and people cannot feel the existence of this device.

The circuits are extremely lightweight, flexible, durable and thin, and conform to any surface. They are just 2 microns thick, just 1/5 that of kitchen wrap, and weighing only 3g/m^2, are 30 times lighter than office paper. They also feature a bend radius of 5 microns, meaning they can be scrunched up into a ball, without breaking. Due to these properties the researchers have dubbed them "imperceptible electronics", which can be placed on any surface and even worn without restricting the users movement.

The integrated circuits are manufactured on rolls of one micron thick plastic film, making them easily scalable and cheap to produce. And if the circuit is placed on a rubber surface it becomes stretchable, able to withstand up to 233% tensile strain, while retaining full functionality.

"This is a very convenient way of making electronics stretchable because you can fabricate high performance devices in a flat state and then just transfer them over to a stretchable substrate and create something that is very compliant and stretchable just by a simple pick and place process."

Video on "Imperceptible Electronics"

Link if video does not play: Imperceptible Electronics

Carl the Robot Serves Drinks

In case you missed it, please consider Carl the Robot Bartender Mixes Drinks and Chats With Customers

Also note that Farm Robots to Make Migrant Worker Vegetable Pickers Obsolete; Welcome the "Lettuce Bot", the "Grape Bot", the "Strawberry Bot"

Man vs. Machine Perspective

For comparison purposes, a Facebook video shows "Humans are Awesome".

Play the video for a very entertaining perspective on what Robots are up against.

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com

IMF "Baseline Scenario" Projects Spain Unemployment Will Remain Above 25% for 5 Years with Little Growth

Posted: 03 Aug 2013 03:50 AM PDT

I am normally critical of IMF forecasts, but their baseline unemployment projection for Spain of 25% or more with no more than .6% annual growth through 2017 seems reasonable. The pessimistic scenario is a toxic deleveraging downward spiral that continues right now.

The optimistic scenario assumes 2% growth, but that scenario does not start until 2018, and only if labor reforms in Spain and Europe take place.

Via Mish-modified Google translate from El Economista, please consider IMF estimates that Spain will grow by an average of 0.6% over the next five years

The team led by James Daniel, Chief of Mission of the International Monetary Fund (IMF) to Spain, estimates unemployment, which will remain above 25% over the next five years.

Ignoring the 1.6% downturn that the IMF expects the country to suffer this year, the average growth for the Spanish economy between 2014 and 2018 will be 0.6%. GDP growth will remain below 1% until 2017 and thereafter only begin to expand beyond these levels.

In 2018, the optimistic scenario in which reforms (both from Spain and Europe) are accelerated and gain ground would result in an acceleration of growth of 2% in 2018 and a significant increase in employment.

The pessimistic scenario starts immediately if deleveraging pressures and financial difficulties intensify. This scenario would create a toxic spiral between macro and financial context and would leave the public and private debt at high levels in the future, the country would not grow until 2017, and unemployment would remain above 27%.

The baseline scenario suggests Spain will probably start to grow later this year, in the third or fourth quarter, but that's not important. "The really important question is whether Spain will grow enough to create a lot of jobs to reduce the unacceptably high unemployment and increasing family income".

Unfortunately, growth will not be strong and have to generate a lot more work. Reducing unemployment requires action in many areas, including from Europe, "specifically on labor issues." The head of the IMF Mission explained that to ensure job creation Spain needs a further increase in wage flexibility, improvement in training for the unemployed, reduced taxes and elimination of regulations that discourage hiring.

The Fund criticizes the adjustment burden continues to fall on employment (temporary and youth especially) instead of wages. It therefore recommends a social pact in which employers commit to hiring increases in exchange for wage cuts of up to 10% over the next two years.

According to the IMF, these measures should be accompanied by a reduction in employers' contributions to social security and VAT increased two years of pay cuts.

IMF Proposes Spain Reduce Wages by 10% in Two Years

Via Google translate, La Vanguardia reports IMF Proposes Spain Reduce Wages by 10% in Two Years

The IMF said today that it would be beneficial to Spain a social pact in which employers commit to hiring increases in exchange for wage cuts in agency models would be 10% in two years.

These measures should be accompanied by a reduction in employers' contributions to social security and VAT increased two years after wage cuts, according to the annual report on the Spanish economy published today by the International Monetary Fund (IMF).

IMF urges Spain to "greatly reduce the number of contracts", reviving the idea advocated by some analysts and agencies to establish "a permanent contract with lower firing costs initially and gradually increase with seniority."

IMF Silliness

Hiking the VAT is ridiculous, hiring commitments are ridiculous, and although lowering wages is likely a good idea, the free market should set rates, not government bureaucrats who have no idea what wages should be.

The best way for Spain to reduce its deficit is not by hiking the VAT, but by getting rid of government bureaucrats and lowering pension benefits for government workers.

IMF Projections

Projections	2009	2010	2011	2012	2013	2014	2015	2016	2017	2018
Gross domestic product	-3.7	-0.3	0.4	-1.4	-1.6	0.0	0.3	0.6	0.9	1.2
Unemployment rate (percent)	18.0	20.1	21.7	25.0	27.2	27.0	26.9	26.6	26.0	25.3
Deficit as Percent of GDP	-11.2	-9.7	-9.0	-7.0	-6.7	-5.9	-5.1	-4.2	-3.3	-2.3

The above table condensed from IMF Executive Board Concludes 2013 Article IV Consultation with Spain

Note that the IMF does not think Spain will reduce its deficit below 3% until 2018. Prime Minister Rajoy thinks the deficit will be 2.7% by 2016. Recall that in April of 2012, Rajoy projected 3% by 2013. 2016 is fantasy-land material as well. Even the IMF projection is highly optimistic (at best).

Spain may return to growth for a brief while later this year, but don't expect many jobs out of it. Spain needs labor reform, work rule reform, pension reform and lower taxes. So does France, Greece, Italy, and the rest of Europe.

Unfortunately, Brussels is likely to demand higher taxes, and the unions are likely to resist the needed reforms. A further downward spiral is not out of the question, but neither is stagnation and zero growth (lower than the baseline scenario of the IMF).

The optimistic scenario is five years away at the earliest, and unlikely at that, unless unions suddenly give in to badly needed reforms and/or some strong political leader can force free-market policies over substantial opposition.

In the meantime, who knows what crazy rules the Nannycrats in Brussels are likely to come up with?

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com

The President Has a Better Bargain for the Middle Class

Featured

The President Has a Better Bargain for the Middle Class

President Obama tells the American people that his plan for creating a better bargain for the middle class builds on the progress we’ve made -- fighting our way back from the worst economic recession of our lifetimes.

Click here to watch this week's Weekly Address.

Seth's Blog : Mumbo vs. Jumbo

Mumbo vs. Jumbo

Jumbo was the famous elephant that PT Barnum exhibited. His name came to stand for the big story, for the audacious claim, for making quite a noise.

You probably need more Jumbo in the story you're trying to tell.

Mumbo, on the other hand, is deliberately obfuscating the facts. Mumbo is manipulation, the creation of placebos that don't scale or the extension of power without the facts to back you up.

No more mumbo please.

Feel free to quote me on that the next time someone brings you a big heaping plate of hype.

[In fact, Mumbo-jumbo was probably a term that was xenophobic when it was first used more than a century ago (having nothing to do with elephants but probably something to do with an exotic religion), but I think it has evolved to have more to do with technology and slick salesmanship now.]

Mumbo just doesn't last as long as it used to.

• Email to a friend •

luni, 5 august 2013

Having a CAPTCHA is Killing Your Conversion Rate

Having a CAPTCHA is Killing Your Conversion Rate

CAPTCHAs ask frustrating questions

CAPTCHAs act as a barrier between you and your customers

CAPTCHAs are not a solution, they are a problem

CAPTCHA is built for advertising, not users

So people must be ditching CAPTCHA, right?

"CAPTCHAs are designed to be easy for humans but hard for machines"

So what is the solution?

Akismet

The honeypot technique

Is it time you ditched your CAPTCHA?

Seth's Blog : Colors or numbers?

Colors or numbers?

More Recent Articles

duminică, 4 august 2013

Mish's Global Economic Trend Analysis

Mish's Global Economic Trend Analysis

Seth's Blog : Words are hooks, words are levers

Words are hooks, words are levers

More Recent Articles

sâmbătă, 3 august 2013

Mish's Global Economic Trend Analysis

Mish's Global Economic Trend Analysis

The President Has a Better Bargain for the Middle Class

Seth's Blog : Mumbo vs. Jumbo

Mumbo vs. Jumbo

More Recent Articles

Pagini

Persoane interesate

Arhivă blog

luni, 5 august 2013

CAPTCHAs ask frustrating questions

CAPTCHAs act as a barrier between you and your customers

CAPTCHAs are not a solution, they are a problem

CAPTCHA is built for advertising, not users

So people must be ditching CAPTCHA, right?

"CAPTCHAs are designed to be easy for humans but hard for machines"

So what is the solution?

Akismet

The honeypot technique

Is it time you ditched your CAPTCHA?

More Recent Articles

duminică, 4 august 2013

More Recent Articles

sâmbătă, 3 august 2013

More Recent Articles

Pagini

Persoane interesate

Arhivă blog

Subscribe to