Seth's Blog : The very same software



The very same software

Something rare is happening, and it might not last long.

Today, right now, anyone with a $300 laptop can use the very same tools as the people at the top of just about any industry.

If you want to write, you have the same writing tools available to you as the most successful writers in the world.

If you want to join a social network, well, the software that connects the titans of your industry is the very same software you can use.

If you want to learn, do research, make a ruckus... your local library has access to the same tools as you'll find in a skyscraper in a big company.

Of course, we haven't democratized access to closed off circles, we haven't changed the inherent and unstated biases of those in traditional seats in power.

But we've definitely given you the tools.

If you can, pick yourself.

       

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Seth's Blog : Objections vs. excuses



Objections vs. excuses

Objections are healthy. When someone is being offered a new opportunity or product, it's not unusual for there to be objections.

These are issues, the missing feature or unwanted element that's keeping us from saying, "yes."

On the other hand, an excuse is merely a wild goose chase, something that people say to make the salesperson go away, to minimize the seriousness of the opportunity, to hide.

Objections, then, are a truly productive way for a salesperson and a potential customer to interact. "If we can figure out a way through this objection, does the rest of it sound good to you?" An objection is an invitation, a request for help in solving a problem.

Excuses, on the other hand, are merely fear out loud.

Not only are smart and caring salespeople attuned for the difference (and practiced at telling them apart), so is the self-aware buyer/student/patient/investor/customer. Knowing what's holding you back is a smart way to go forward.

       

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More Recent Articles

• A drop in the bucket
• The second time you create that breakthrough
• Defeat, defend or transform
• The flip is elusive
• To earn our attention, there needs to be tension

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Seth's Blog : A drop in the bucket



A drop in the bucket

When you buy a glass of wine at a nice restaurant, it doesn't come in a beer stein. If it did, the 4 ounces would be dwarfed by the glass and you'd feel like your host was ungenerous.

Closets, it seems, are always just a bit too small to hold our stuff, regardless of their size.

Busy corporate lawyers spend twelve hours a day at work, and somehow, are busy the entire time. It's easy to imagine that they could get their work done (most days) in 8 hours, but the container they're using is size XL, and so the work expands to fit.

Dieters have been shown to eat less when they use smaller plates.

Silicon Valley helps entrepreneurs feel that things are possible, but it also sucks the joy out of the process because so many people are keeping score on an infinite scoreboard.

Portion control via vessel size is a secret to success and happiness. 

       

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More Recent Articles

• The second time you create that breakthrough
• Defeat, defend or transform
• The flip is elusive
• To earn our attention, there needs to be tension
• Effort

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