Seth's Blog : Living with what happens next



Living with what happens next

Most people are okay with living with the consequences of what happens.

The hard part is living with our narrative about how it happened and why.

If your plane is late and you miss the meeting and you don't close the sale, well, you didn't get the work.

But if your meeting is missed because you planned poorly, the story you tell yourself about why you didn't get the sale might just be worse than the business impact of not having been to the meeting.

Stress in a typical job isn't the stress of losing or being killed in action, it's the stress of imagining the narrative of failure in advance, the self-shaming and the what-ifs. When we leave those out, we get a chance to do our real work, undistracted by drama, cliffhangers and blame.

       

• Email to a friend •

More Recent Articles

• The very same software
• Objections vs. excuses
• A drop in the bucket
• The second time you create that breakthrough
• Defeat, defend or transform

[You're getting this note because you subscribed to Seth Godin's blog.]

Don't want to get this email anymore? Click the link below to unsubscribe.

---

Click here to safely unsubscribe from "Seth Godin's Blog on marketing, tribes and respect."
Click here to view mailing archives, here to change your preferences, or here to subscribe • Privacy

---

Email subscriptions powered by FeedBlitz, LLC, 365 Boston Post Rd, Suite 123, Sudbury, MA 01776, USA.

Seth's Blog : The very same software



The very same software

Something rare is happening, and it might not last long.

Today, right now, anyone with a $300 laptop can use the very same tools as the people at the top of just about any industry.

If you want to write, you have the same writing tools available to you as the most successful writers in the world.

If you want to join a social network, well, the software that connects the titans of your industry is the very same software you can use.

If you want to learn, do research, make a ruckus... your local library has access to the same tools as you'll find in a skyscraper in a big company.

Of course, we haven't democratized access to closed off circles, we haven't changed the inherent and unstated biases of those in traditional seats in power.

But we've definitely given you the tools.

If you can, pick yourself.

       

• Email to a friend •

More Recent Articles

• Objections vs. excuses
• A drop in the bucket
• The second time you create that breakthrough
• Defeat, defend or transform
• The flip is elusive

[You're getting this note because you subscribed to Seth Godin's blog.]

Don't want to get this email anymore? Click the link below to unsubscribe.

---

Click here to safely unsubscribe from "Seth Godin's Blog on marketing, tribes and respect."
Click here to view mailing archives, here to change your preferences, or here to subscribe • Privacy

---

Email subscriptions powered by FeedBlitz, LLC, 365 Boston Post Rd, Suite 123, Sudbury, MA 01776, USA.

Seth's Blog : Objections vs. excuses



Objections vs. excuses

Objections are healthy. When someone is being offered a new opportunity or product, it's not unusual for there to be objections.

These are issues, the missing feature or unwanted element that's keeping us from saying, "yes."

On the other hand, an excuse is merely a wild goose chase, something that people say to make the salesperson go away, to minimize the seriousness of the opportunity, to hide.

Objections, then, are a truly productive way for a salesperson and a potential customer to interact. "If we can figure out a way through this objection, does the rest of it sound good to you?" An objection is an invitation, a request for help in solving a problem.

Excuses, on the other hand, are merely fear out loud.

Not only are smart and caring salespeople attuned for the difference (and practiced at telling them apart), so is the self-aware buyer/student/patient/investor/customer. Knowing what's holding you back is a smart way to go forward.

       

• Email to a friend •

More Recent Articles

• A drop in the bucket
• The second time you create that breakthrough
• Defeat, defend or transform
• The flip is elusive
• To earn our attention, there needs to be tension

[You're getting this note because you subscribed to Seth Godin's blog.]

Don't want to get this email anymore? Click the link below to unsubscribe.

---

Click here to safely unsubscribe from "Seth Godin's Blog on marketing, tribes and respect."
Click here to view mailing archives, here to change your preferences, or here to subscribe • Privacy

---

Email subscriptions powered by FeedBlitz, LLC, 365 Boston Post Rd, Suite 123, Sudbury, MA 01776, USA.