marți, 19 iulie 2011

SEOmoz Daily SEO Blog

SEOmoz Daily SEO Blog


How to Build Your Own Thumbdrive SEO Browser

Posted: 19 Jul 2011 06:52 AM PDT

Posted by allforJesse

Recently Firefox automatically updated to version 5, and with that update came a nightmarish scenario: virtually every Firefox SEO add-on suddenly ceased to function.

By now many of these add-ons have been repaired, but at the time I was rescued by a side project of mine – a portable SEO Browser designed to run from a thumbdrive, complete with all my favorite tools and SEO gizmos. I've been meaning to share this idea with the Moz community for some time, and in the light of the morning's Firefox add-on debacle, I think there's no time like the present:

I call her 'SEOfox'

Of course, saving myself from a Firefox update wasn't the intended purpose of my SEO thumbdrive, the original idea was to have browser full of SEO tools I could carry around with me at all times. That way whenever a friend or acquaintance asks me to take a quick 'look at their SEO' I'd have a full array of tools at my disposal, rather than just their blank browser.

Side Note: Do you get asked to examine websites at parties too, or is that just me?

As it turns out, there are several other benefits to a portable SEO browser:

  1. It can be used on a desktop/laptop as a separate install of Firefox, so you can keep a clean main install for your browsing pleasure. (I'm a Chrome man myself, but plenty of folks use FF.)
  2. You can drop a copy on someone's desktop - fully configured and ready to go. (Incredibly helpful for getting new employees up to speed, or helping an SEO newbies help themselves.)
  3. You maintain direct control over updates, so you'll never accidentally outdate your SEO add-ons.

If you're interested in setting up your very own portable SEO Browser, you will need:

  • A Thumbdrive with at least 250 Mb capacity.
    (I love my Patriot Xporter XT although it's admittedly not the sleekest drive on the market.)
  • Access to both a PC and a Mac.
  • About 30 minutes of time.

Many of you already have these items, so let's get started.

PC Installation

  1. Plug your Thumbdrive into a PC you have access to.
  2. Download and Install Firefox Portable.
    The core component of the SEO Thumbdrive is Mozilla Firefox, Portable Edition, a PC-only version of Firefox designed to be run from (you guessed it) a portable device. Firefox Portable lets you carry all your SEO extensions and bookmarks with you, while leaving no personal information behind on the machine you run it on. Download the Firefox Portable installer, and then install it directly onto your thumb drive, ideally in a folder marked “PC” or “Widows” to keep it separate from the Mac installation to follow.


     
  3. Launch Firefox Portable and Install Your Favorite SEO Add-ons
    Because every plugin you install in Firefox Portable will be carried with you, and you won't be using it for normal browsing, there's no reason to go light on the number of add-ons you install (save personal taste). There are a lot of spectacular SEO add-ons out there, here are a few of my favorites:
    • Firebug - Absolutely vital for examining/debugging technical SEO issues.
    • FlashBlock – Ultra-simple flash blocking with one-click reactivation.
    • Web Developer - Lets you disable Javascript, Cookies, Images and CSS to see a site the way spiders do (plus dozens of advanced features more relevant to web developers).
    • MozBar - The SEOmoz toolbar – PageAuthority, DomainAuthority, direct interface with Open Site Explorer, and more nifty functions than you can shake a stick at.
    • Google Toolbar - Get PageRank straight from the source, and you can turn off pretty much all the other functions.
    • User Agent Switcher - The next best way to pose as a searchbot if you're not using MozBar.
    • RankChecker - A tool by Aaron Wall, very handy for quick low-volume ranking checks. (Requires registration to download)
    • SEO For Firefox - Another tool by Aaron Wall, I mostly leave this one turned off, but the SEO XRay functionality can be quite useful (Requires registration to download)
  4. Customize Toolbar Layouts (Optional)
    All those plugins you just installed probably made a huge mess of your Firefox Portable browser window, luckily the visual formats of most of these tools are fairly malleable!




    • Right-click in the toolbar area and select "Customize…"
    • From here you can reorder all your add-ons, move buttons around, and even hide functions you don't need by dragging them to the “Customize Toolbar” window.
    • If you're feeling advanced, you can even play with the "space" and "flexible space" options to beautify your layout.
    • Consolidate your chosen features into as few menu bars as possible, and hide the rest.
  5. Install Additional SEO Tools
    Turns out many SEO tools/programs run just fine from a thumbdrive, so you might consider rounding out your new portable toolkit by installing a few.
    • Xenu's Link Sleuth (PC) - Your own personal site crawler, finds broken links, catalogs files, builds sitemaps, etc..
    • Screaming Frog (Mac/PC) – An SEO influenced Xenu alternative, more robust functionality but costs 99£. (See Peter Meyers' post on Xenu vs. Screaming Frog)
      Free version works fine from thumbdrive, paid version untested.
    • Does your favorite SEO application run from a thumbdrive? Test it out and share results in the comments.
  6. Test
    Disengage your thumbdrive, take it to another PC and open your portable SEO Browser
    • Make sure no instances of Firefox are currently running on the computer your thumbdrive is plugged into. If Firefox is already running, activating your SEO Browser may cause an error message or cause new windows to open in the system-based instance of Firefox, rather than your portable version.

And Voila! You now have a highly transportable SEO arsenal (besides the one you keep atop your shoulders) that you can carry with you at all times. The only thing that remains is to repeat the process on a Mac with a few subtle differences:

Mac Installation

  1. Plug your Thumbdrive into a Mac you have access to
  2. Download and Install Portable Firefox
    For the Mac installation instead of installing Firefox Portable, you'll be installing...wait for it... Portable Firefox! (Amazing right?) Download the Portable Firefox installer, and then install it directly onto your thumb drive, ideally in a folder marked “Mac” or “Apple” to keep it separate from your PC installation.
    • The installation is a bit more of a drag-and-drop than the PC version.
  3. Launch Portable Firefox and Install Your Favorite SEO Add-ons
    You know the deal.
  4. Customize Toolbar Layouts
    (if you feel like it)
  5. Install Additional SEO Tools
    Xenu may not be an option on a Mac, but the Screaming Frog is still a viable option.
    • Mac users, are there any other favorite applications that would run from a thumbdrive?
  6. Test
    Disengage your thumbdrive, take it to another Mac and open your portable SEO Browser.

And bam, there you have it – your personalized cross-platform ultra-transportable SEO Browser and toolkit. Anyone else need a cigarette?
 

P.S. In the spirit of Jason Freedman's recent article You don't get shit you don't ask for: if you enjoyed this post you can follow me on twitter at @allforJesse -- we'll chat about neat SEO things, it'll be great.


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Bing Quality Scores: Match-Types & Magic Wands

Posted: 18 Jul 2011 02:22 PM PDT

Posted by Dr. Pete

There’s a dirty little secret among Bing (Microsoft adCenter) PPC managers. Back in the days of low traffic and dirt-cheap clicks, many of us let our broad-match keywords run wild. Performance was good, and we wanted all the cheap traffic we could get, so what was the harm?

Then Came Quality Scores...

Over the last couple of months, as Bing search volume steadily increased after the Bing/Yahoo integration, Microsoft announced its own version of quality scores (which they somewhat mercifully just called “quality scores”), and those scores started to appear in adCenter. The PPC community initially responded with an enthusiastic yawn – we wanted to care, but just couldn’t quite pull it off.

Measuring a thing has a way of changing it, though, and so I thought it might be time to collect some data. I started to do something that honestly scared me to death – pull back my big broad-match ad groups in Bing to tighter phrase-match groups.

Initial data was promising, but today I came as close to waving a magic wand as I’ve ever seen in paid search. These are the numbers for a small, tightly-focused Bing ad group:

Keywords with quality scores of 5

Although all of the keywords were set to broad match, each 3-word phrase only differs by the last keyword (I’ve removed the actual keywords for client anonymity). Keyword-relevance was high – search query reports showed mostly long-tail terms based on these phrases – and CTRs were strong. Landing page relevance showed no problems, but quality scores were stuck at 5s.

So, I switched all 3 keywords to phrase-match. As soon as I hit [Save], with no new data or time passing, I saw this:

Bing quality scores - 9, 9, 10

Same keywords, same timeframe, and quality scores instantly jumped from 5s to two 9s and a 10. Astute observers may notice that my historical CTRs for the period went up. I have no explanation for this – I double-checked in disbelief and was able to replicate the shift.

But Does It Matter?

Ok, so quality scores went up, but Bing currently claims that this is just informational – unlike Google AdWords, quality scores don’t impact position or pricing. Still, it begs the broader question: will the tighter match types hurt or help performance?

While the data above is from today, I’ve been making similar changes for a larger client (removing low-QS keywords and narrowing broad-match keywords to phrase-match) over the last couple of months. In early June, I overhauled one ad group – measuring 1 month before and 1 after, I got the following results:

Bing PPC ad group stats

CTR jumped dramatically, average position improved, CPC improved, and CPA dropped like a rock (except that when the rock landed on the client’s head, it turned out to be a wad of cash).

Honestly, I didn’t believe it. In the interest of total transparency, the client had undergone a major offline advertising push, and I figured this was simply lucky timing. So, I tried it again.

Here We Go Again...

A couple of weeks later, I rolled out similar changes on another large ad group. At this point, the offline ad-spend changes had settled in a bit. Again, comparing the month before and after:

Bing PPC ad group stats

Although some of the results weren’t quite as dramatic, the overall impact was still extremely positive. This is, of course, anecdotal, and conditions may have varied across the time periods in both cases, but I’m rolling out broader testing, because I think the data is compelling.

What Should You Do?

I’m not going to suggest that you instantly change all of your broad-match keywords in Bing to phrase- or exact-match, but I do think that you should start taking match-types and quality scores in Bing as seriously as you do in Google. Microsoft is still trying to figure out where to take quality scores, so there’s no time like the present to experiment. Pick an ad group and:

  1. Remove any low-QS keywords with very low volume
  2. Review your Search Query Report for keywords driving clicks
  3. Switch all broad-match keywords to phrase- or exact-match
  4. Add in any additional keywords turned up by the query report
  5. Turn it loose and start collecting data

Obviously, if you see anything close to the results that I’m seeing, start rolling changes out to other ad groups.

For the moment, Bing quality scores are a bit crude (and probably too easily manipulated), but I suspect they’ll advance quickly and we may be taking them a lot more seriously in the next few months. I also think that we Bing PPC managers just got a little lazy. Broad-match worked, so why fix it? If nothing else, it’s time to take a hard second look at our tactics.


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Cut, Cap and Balance: The Wrong Approach to Deficit Reduction

The White House Your Daily Snapshot for
Tuesday, July 19, 2011
 

Cut, Cap and Balance: The Wrong Approach to Deficit Reduction

Democrats and Republicans agree that we need to get our fiscal house in order and reduce our deficits and debt, but the House plan is more “Duck, Dodge, and Dismantle” than “Cut, Cap and Balance.” 

Learn more about why the House plan won't work for America.  

Photo of the Day

 
President Barack Obama meets with Warren Buffett, the Chairman of Berkshire Hathaway, in the Oval Office, July 18, 2011. (Official White House Photo by Pete Souza)

In Case You Missed It

Here are some of the top stories from the White House blog.

President Names Richard Cordary to Lead New  Agency (video)
President Obama has chosen a former Ohio Attorney General to head the Consumer Financial Protection Bureau, a new  agency established to arm Americans with the information they need to make smart financial decisions, which launches Thursday, July 21

@OMBPress
The Office of Management and Budget’s communications shop joins the Twitterverse to give the American people insight into the work we do in 140 characters or less. Follow @OMBPress on Twitter.

Rural Champions of Change – Sparking Innovation
Melody Barnes, Director of the Domestic Policy Council, reflects on the Champions of Change roundtable with Rural Americans, which includes farmers, ranchers, local educators, and small business owners improving their communities through innovative actions.

Today's Schedule

All times are Eastern Daylight Time (EDT).

9:30 AM: The President and the Vice President receive the Presidential Daily Briefing

10:00 AM: The President meets with senior advisors

12:30 PM: Press Briefing by Press Secretary Jay Carney WhiteHouse.gov/live

WhiteHouse.gov/live  Indicates events that will be live streamed on WhiteHouse.gov/Live

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Seth's Blog : Confronting stupid

Confronting stupid

Some gigs are process oriented: Set up a process correctly and the rest takes care of itself. It's challenging and frightening to get it right, but after that, you merely have to do the hard work of showing up each day. Do the work and you'll get the results.

Other jobs require a different sort of hard work: the guts to be wrong, a confrontation with the risk of being stupid.

The comedian who fears that each new joke might fail, the writer who has to say something new, the leader who must improvise, solving new problems on a regular basis. What makes this work hard is that it might not work.

More and more people now have jobs that require them to confront the risk of appearing stupid on a regular basis.

 

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luni, 18 iulie 2011

Mish's Global Economic Trend Analysis

Mish's Global Economic Trend Analysis


Treasury Spreads Widen on Debt Concerns; Bond Market Revolt Awaits QE3

Posted: 18 Jul 2011 09:17 PM PDT

The long-end of the treasury curve is acting sick, smack in the face of a clearly slowing global economy.

Please consider Treasury Five-to-30 Spread Near Widest This Year on Debt Ceiling Concern
The spread between five- and 30-year Treasury yields was near the widest since November as U.S. officials struggled to reach agreement on how to raise the debt ceiling to avoid a default.

Treasury 30-year yields climbed yesterday as President Barack Obama vowed to veto a Republican proposal to impose mandatory budget cuts.

Fitch Ratings reiterated its plan to reduce its U.S. rating in the event of a debt default.
Treasury spreads, oil prices, and food prices would likely make Bernanke's life miserable should he decide any time soon to embark on another round of Quantitative Easing.

Sadly, some economists calling for QE3 simply cannot see the obvious. Please see University of California Economist Bradford DeLong is Blind: "I Don't See Any Argument Against QE3" for a discussion.

Yield Curve 2011-07-18



click on chart for sharper image

Not Just a Debt Ceiling Concern

The long end of the curve is acting sick. I do not believe this is merely a "debt ceiling" concern, but rather a "debt" concern.

Democrats and Republicans alike have refused to do much of anything but point fingers and throw stones at the other party.

Bernanke has not helped matters by butting into fiscal issues and by threatening QE3 if the economy worsens. For further discussion, please see Bernanke Interferes in Fiscal Policy Yet Again, This Time Hoping to Place the Blame on Congress Rather than the Fed

In 2010, the bond market and stock markets were both cooperative with Bernanke's actions. However, it is a huge mistake to believe that will always be the case.

At some point the bond market will revolt when Bernanke gets too cute, too many times. That revolt may be sooner than anyone thinks.

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com
Click Here To Scroll Thru My Recent Post List


EU Running Out of Rabbits; 60% of Germans Have "Little or Very Little Trust in Euro"

Posted: 18 Jul 2011 03:51 PM PDT

One of the things that can "save" the Euro is the creation of a European Nanny State, complete with joint fiscal policy and joint government bonds.

Jean-Claude Juncker, head Euro-Zone finance minister, is in favor of the idea and ECB president Jean-Claude Trichet is agnostic.

However, Jens Weidmann, the head of German Central Bank has ruled out the idea.

Please consider Bundesbank chief slams eurobonds
The head of Germany's Bundesbank central bank attacked Sunday proposals to issue eurobonds guaranteed by eurozone states as a way of helping Greece, saying it would lead to a "transfer union."

"Nothing would destroy more quickly and in a more lasting fashion incentives for a solid budget policy that joint guarantees for sovereign debt," Jens Weidmann told the Bild am Sonntag weekly in an interview.

"But this is exactly what some politicians and economists are proposing in the form of eurobonds as a solution to Greece's problems," he said.

"The result would be European taxpayers, and first and foremost German ones, vouching for Greece's entire national debt. It would be a step towards a transfer union, something which Germany has correctly opposed thus far."

He also said that restructuring Greece's mammoth debts would also fail to solve the stricken eurozone country's problems.

The idea of eurobonds issued and guaranteed by countries with better credit ratings that Greece, therefore obtaining lower borrowing rates, has long been floated as a way of helping Athens and other struggling eurozone members.

But German voters are wary of any scheme that would see their taxes going towards other countries -- a so-called "transfer union" -- while eurobonds could also raise the borrowing costs of countries backing them, critics say.

A poll released by the Bild am Sonntag meanwhile showed 60 percent of those questioned in Europe's biggest economy with little or very little trust in the euro single currency, up from 54 percent in December.
One of the proposals on the slate for Thursday is creation of Eurobonds. That proposal is clearly dead-on-arrival.

The 30-year extend-and-pretend option floating around constitutes default, and Trichet insists "no defaults".

Indeed, there are no solutions only a mountain of unworkable ideas as noted in 30-Year Extend-and-Pretend Plan for Greece, Ireland, Proposed Amid Total Confusion; Plane Crash Looking More Likely

Thursday's emergency meeting might get interesting.

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com
Click Here To Scroll Thru My Recent Post List


Bank of America Clobbered on $50 Billion Capital Shortfall Related to Mortgage Losses

Posted: 18 Jul 2011 09:11 AM PDT

Shares of Bank of America corporation are getting clobbered once again, this time on news of a $50 billion capital shortfall related to devastating mortgage losses.

Please consider BofA Mortgage Settlements Magnify Capital Strain as $50 Billion Gap Looms
Bank of America Corp. (BAC) may have to build its capital cushion by $50 billion and renege again on Chief Executive Officer Brian T. Moynihan's pledge to raise the firm's dividend as mortgage losses drain funds.

Expenses tied to soured home loans may total $20.4 billion in the second quarter, pulling the bank further from capital ratios demanded under new international standards, the Charlotte, North Carolina-based company said June 29. The gap may equal 2.75 percent of risk-weighted assets starting in 2013 -- at about $18 billion for each percentage point -- crimping Moynihan's ability to raise dividends and repurchase shares.

Moynihan, 51, has booked about $30 billion in settlements and writedowns to clean up mortgage liabilities at the biggest U.S. bank since succeeding Kenneth D. Lewis last year. As the costs mounted, Bank of America's stock declined 26 percent this year, the worst showing in the 24-company KBW Bank Index. The company reports second-quarter results tomorrow and has told investors to brace for a loss of as much as $9.1 billion.

Under rules prepared by the Basel Committee on Banking Supervision, Moynihan has to achieve a 9.5 percent ratio of capital to risk-weighted assets between 2013 and 2019. That's based on a 7 percent minimum and a 2.5 percent surcharge imposed by regulators on the largest companies whose collapse would pose a threat to the banking system.

Moynihan's task was complicated after he underestimated how big the capital surcharge would be. The bank counted on 1 percentage point, an assumption based upon "fairly senior information saying that was a reasonable number to use," Moynihan said in a June 1 conference. The 2.5 percent announced last month means an extra $27 billion burden.

Moynihan has previously had to revise guidance about the bank's dividend after the Fed rejected what he called a "modest" increase requested for later this year. His deals to settle disputes over defective mortgages, including an $8.5 billion accord last month, means the CEO may have to adjust another promise to investors -- a larger dividend boost by 2013.

In March, Moynihan said that all $42 billion of projected earnings in 2013 and 2014 would be returned to shareholders. Bank of America was "committed" to raising its 1-cent dividend to a higher level equal to 30 percent of earnings, he said.

"We go from being a company which gets its capital in shape in 2011 and 2012 and pays a modest dividend to a company which has significant capital generation from there on out," Moynihan said at the March 8 conference. The result would be a total of $12 billion in payouts during those two years, he said.
Bank of America Daily Chart



The idea that Bank of America would soon be in a position to raise its dividend was silly when Moynihan proposed it and looks absurd now. Indeed, Bank of America should not have a dividend at all given its huge capital problems.

All the nay-sayers who said the Countrywide Financial takeover would kill Bank of America got it correct.

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com
Click Here To Scroll Thru My Recent Post List


Greece 2-Year Debt Hits 35.98%, Ireland Hits 23.31%, Italy 10-Year Debt Tops 6%, New Highs In Spain; Sovereign Debt Charts

Posted: 18 Jul 2011 08:19 AM PDT

2-Year Government Bonds

Greece 2-Year Government Bonds




Ireland 2-Year Government Bonds



Spain 2-Year Government Bonds



Italy 2-Year Government Bonds



Germany 2-Year Government Bonds



10-Year Government Bonds


Greece 10-Year Government Bonds



Ireland 10-Year Government Bonds



Spain 10-Year Government Bonds



Italy 10-Year Government Bonds



Germany 10-Year Government Bonds



Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com
Click Here To Scroll Thru My Recent Post List


30-Year Extend-and-Pretend Plan for Greece, Ireland, Proposed Amid Total Confusion; Plane Crash Looking More Likely

Posted: 18 Jul 2011 07:21 AM PDT

Confusion reins supreme ahead of Thursday's EU summit that German Chancellor Angela Merkel thinks is "urgently necessary." However, Merkel will only attend if there is a plan that will be approved.

Is there any conceivable solution that can be worked out in 4 days? I suggest it is impossible.

Please consider Confusion reigns as Europe limps toward Greece summit
Confusion over competing policy proposals reigned among officials and bankers on Monday as Europe struggled to put together a second bailout of Greece and prevent the region's debt crisis from spreading.
For starters you cannot prevent something from spreading that has already infected Greece, Ireland, Portugal, Spain, and Italy.
French government spokeswoman Valerie Pecresse said she believed a summit of the euro zone's 17 national leaders scheduled for Thursday in Brussels would agree on a rescue of Greece, supplementing a 110 billion euro ($154 billion) bailout launched in May last year.

But after three weeks of preparatory talks, it remained unclear whether government officials and commercial bankers could agree on a way for private owners of Greek government bonds -- banks, insurers and other investors -- to contribute to the bailout by taking cuts in the face value of their holdings.

Paul de Grauwe, a professor of international economics at Leuven University in Belgium who has informally advised European Commission President Jose Manuel Barroso, said politicians had delayed taking decisive action on Greece for so long that their options were narrowing fast.

"We've had solutions in the past, but we haven't grasped them. Now it's too late for some of those solutions to work anymore; the opportunity has been lost."
So Many Proposals One Cannot Rule Out Anything
Officials are wrestling with a range of schemes for Europe's bailout fund, the European Financial Stability Facility, to finance a voluntary buy-back or swap of Greek debt that would be conducted at a discount to face value, helping to reduce Greece's 340 billion euro mountain of sovereign debt.

But all of the schemes could face major technical and legal obstacles, in some cases requiring the approval of national parliaments in the euro zone. Other proposals still appear to be on the table; Germany's Die Welt newspaper reported on Monday that governments were considering a levy on banks as a way to involve private creditors in rescuing Greece.

An official of a major euro zone government who is familiar with the talks said he had not heard of a proposal for a bank levy, but added: "There are at the moment so many proposals that you cannot rule out anything."
That there are so many proposals is evidence of massive confusion. It is also evidence none of the proposals can possibly work.
If a deal on private creditor participation is reached, it may cut Greece's debt by just 20 or 30 billion euros, not nearly enough by itself to solve the problem. Analysts have estimated the debt would have to be roughly halved, to 80 percent of gross domestic product, to make it manageable in the long run.

German Chancellor Angela Merkel said on Sunday that while this week's summit was "urgently necessary," she would only attend if lower-ranking officials had already prepared a clear rescue plan. "I will only go there if there is a result."

Some official sources have said interest rates on bailout loans extended to Greece, Ireland and Portugal may be cut and maturities on those loans extended drastically, perhaps to 30 years.

There has also been talk of expanding the 750 billion euro bailout facility which the European Union and the IMF jointly created last year as the debt crisis erupted.

Die Welt quoted unnamed diplomatic sources as saying the IMF was angered by Europe's crisis management and that "influential parties" in the Fund wished not to take part in further bailouts of Greece. It did not elaborate.

Many private economists think some form of regional guarantee for countries' debt along the lines suggested by Summers -- or perhaps even the issuance of joint euro zone bonds -- may ultimately be the only way to emerge from the crisis without one or more weak states being forced out of the zone.

But Germany has shown no appetite for such a sweeping solution, which in any case would require a complex and time-consuming revision of the EU treaty.

"We are against euro bonds," German government spokesman Steffen Seibert said on Friday, repeating Berlin's concern that a common bond for the single currency area would provide no meaningful incentives for national governments to pursue prudent budget policies.
No Acceptable Solution

By now it should be obvious that there is no real solutions, only 30-year can-kicking proposals.

Even default is not a solution because default does not fix the underlying problem of widely varying fiscal policies and structural issues among member countries.

The ECB's "One Size Fits Germany" interest rate policy greatly compounds the problem.

Once again we return to the Right Place to Crash the Plane

The Plane Crash Solution has two Options.

  1. Breakup of the Eurozone
  2. Creation of the European Nanny State

Either one is a serious undertaking requiring complex revisions to the EU treaty. Which will it be, and how long will it take?

Sovereign Debt Yields Soar

In the wake of the mass confusion (panic is probably a better word), European sovereign debt yields have soared to new highs.

For a look at 2-Year and 10-Year charts please see Greece 2-Year Debt Hits 35.98%, Ireland Hits 23.31%, Italy 10-Year Debt Tops 6%, New Highs In Spain; Sovereign Debt Charts

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com
Click Here To Scroll Thru My Recent Post List