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How Business Listings Are Made - Whiteboard Friday |
How Business Listings Are Made - Whiteboard Friday Posted: 06 Jun 2013 02:16 PM PDT Posted by David Mihm As a local business owner, it's important for your business to be listed in Google's search results. But how do you fix your business listing if the information is incorrect? In this week's edition of Local Whiteboard Friday, David Mihm sheds some light on the complicated process that Google uses to create its business listings.
![]() 8:10 For reference, here's a still of David's whiteboard diagram. Video Transcription
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In We Are All Weird, I argued that many factors are pushing us to get ever less normal, at least when it comes to cultural choices and what we buy, what we do and who we do it with. The bell curve that for so long defined mass is melting, with the outliers gaining in number, credibility and impact.
When you give people a choice, they will take it.
One big reason: the web lets us see what the other weird folks are doing, pushing us to get weirder still.
Recent data on naming released by the Social Security Administration puts this into sharp relief. The top 1000 baby names include go-to standards like Zylin, Zymari, Zyrin, Zyrus and Zytaevius. That's not surprising, because, after all, 1,000 names is a lot of names.
What's surprising is that over the last ten years, the percentage of names that don't fall within the top 1,000 keep rising. That means that more and more people are opting out of the popular naming regime, forging their own path. It used to be weird to name your kid Elvis. Now, Zyrin isn't weird enough, because we're ever more aware of where the edges lie.
Same is true with the shows we watch, the books we read and the foods we eat.
If you're chasing the masses, you're almost certainly heading the wrong direction. The masses are ignoring you. It's the weird who are choosing to pay attention, to seek out what they care about.
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Mish's Global Economic Trend Analysis |
Personal Arrogance; Preserving Culture vs. Common Sense; Email From France Posted: 06 Jun 2013 06:35 PM PDT In response to France Considers Ban on Free Shipping by Amazon, a "Destroyer of Bookshops"; Prepare for Economic Collapse in France I received an interesting comment from "Slavador" who writes "My ability to go to a local bookstore owned by a neighbor with my family is something I see as even more important than the global campaign to efficiently concentrate the wealth in the top 3%." That was one of several similar comments I received as online comments to my blog or via email. Major Flaws There are two major flaws in Slavador's argument. The first flaw is the implied presumption that saving inefficient "mom and pop" operations is of economic benefit. Here is the reality: Paying too much for goods and services is economically foolish, especially for those who can least afford it. It is irrelevant to the rational buyer if the money goes to the top 3% instead of the top 5%. But that is my preference. I respect the right of others to overpay if they so desire. Personal Arrogance The second major flaw in Slavador's arguments pertains to personal arrogance. I can accept that Slavador might wish to overpay for books because he likes bookstores. However, I cannot accept the view of "culture-preserving" bureaucrats to cram their beliefs down the throats of everyone else. If people support the view of Slavador they would not shop at Amazon or Walmart, they would pay more and shop at "mom and pop" stores. But people don't. And that is why "mom and pop" stores are failing. So... along come socialists and arrogant fools who insist they know best how to spend other people's money. I propose a simple model. Let people decide how they want to spend their money. And in that regard, the people overwhelming decided against "mom and pop" stores or "mom and pop" stores would not be struggling. Personally, I like shopping at high quality stores. I also shop on the internet, at lower price stores. It all depends on what I am buying. To me, a book is a book, and furniture is another matter, even though I personally like bookstores. Regardless, it is not my opinion that matters. I have no right to dictate my personal preferences on anyone else. Nor does Slavador or anyone else. People need to decide how they want to shop, not the "culture police", and especially not politicians who think they know what is best for everyone else. Response From France Let's consider a more rational response to my post. Reader Julien who lives in France writes .... Hi Mish,Preserving Culture vs. Common Sense Here is a link to the tax rate comparison chart to which Julien referred. Please check it out. And with that link, coupled with my above comments, I rest my case on the economic insanity of preserving culture at any cost. Mike "Mish" Shedlock http://globaleconomicanalysis.blogspot.com Mike "Mish" Shedlock is a registered investment advisor representative for SitkaPacific Capital Management. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction. Visit http://www.sitkapacific.com/account_management.html to learn more about wealth management and capital preservation strategies of Sitka Pacific. |
Nouriel Roubini Seriously Misguided on Gold, on Equities, on Economic Growth, on Money Posted: 06 Jun 2013 09:27 AM PDT I just finished reading Nouriel Roubini's seven point analysis on the Bursting of the Gold Bubble in which Roubini's asks and answer the question "Gold skyrocketed to over $1,900 per ounce in the fall of 2011 from $800 in early 2009, but has since collapsed by around 27%. Why?" I offer a point-by-point rebuttal. Roubini: First, tail risks are lower. Gold tends to spike when the global economy faces severe economic, financial and geopolitical threats; but, thanks to a variety of policy actions, the tail-risks argument for holding gold is less compelling today than at any time since the start of the financial crisis in 2007. Mish: Japan is flirting with a Yen crisis thanks to Abenomics. Nothing has been fixed in regards to structural problems in the eurozone. A US recession is at hand. A China slowdown is baked in the cake. Trade wars loom between China and Europe. A full scale housing bust is underway in Australia. The UK threatens to leave the EU. The eurozone is unlikely to survive in its current state. Tail risks are enormous (and growing). I would have thought tail risks were so obvious that any serious economist would notice them. I was mistaken. Roubini: Second, inflation is low and falling. Gold does best when there is a risk of high inflation, as it is a traditional store of value against inflation. But, despite the very aggressive monetary and quantitative easing from many central banks, global inflation is actually low and still falling as growth in most of the global economy remains below trend. Mish: Gold actually does well in periods of deflation, in periods of credit risk, in periods of stagflation, and in periods of hyperinflation (the latter is obvious). Price inflation fell from 2000 to 2013 and gold rose from $250 to $1900. When was there risk of high inflation in that time-frame? To be fair, one also needs to look at the disinflationary period between 1980 and 2000 when the price of gold collapsed from $850 to $250. Yet, in disinflationary periods in the last decade, gold soared. The difference? Credit risk and global distrust of fiat currencies. It's easy to cherry pick a timeframe and say gold does this or that, when other timeframes and other factors disprove the thesis. Roubini: Third, other assets provide better returns. Now that the global economy is recovering, other assets, such as equities or even real estate, are performing much better than gold. Mish: Lovely! The same sort of argument regarding housing could have been presented in 2002, in 2003, in 2004, and in 2005. Yes, other assets are performing better, for now. But for how long? Is the current trend supposed to last forever? Has Roubini suddenly become a momentum trader in what is performing best? Roubini: Fourth, exit from ZIRP will be bearish for gold. Real interest rates and gold prices are highly inversely correlated. Although real rates are still negative, the more positive outlook for the U.S. and global economy implies that the Fed and other central banks will gradually exit from QE and ZIRP. Real rates will rise over time rather than fall. Mish: Precisely when is the Fed supposed to end ZIRP? Tomorrow? Next Month? Next year? A decade? If "real rates rise" won't that be a sign of increasing inflation? Is increasing inflation good for gold or not? Roubini attempts to make a case that rising inflation and falling inflation are both bad for gold and both are about to happen simultaneously. Let me also point out that Roubini thinks 'QE' won't end for another two years! He can't have it both ways. Roubini: Fifth, highly indebted countries are planning to sell their gold. Some argued that a world full of highly indebted sovereigns would push investors into gold as government bonds would become more risky. Instead, these countries are likely to dump their gold reserves to reduce their debts, or at least are considering doing so. Mish: Roubini's thesis has gone from circular silliness to the point of complete absurdity. Other than Cyprus (and Cyprus was forced at gunpoint) what central banks are dumping gold? And what central banks are buying gold? ZeroHedge reports Russia, Greece, Turkey, Other Central Banks Buy Gold Russia, Greece, Turkey, Kazakhstan and Azerbaijan expanded their gold reserves for a seventh straight month in April, buying bullion to diversify foreign exchange reserves due to concerns about the dollar and the euro.Roubini: Sixth, U.S. dollar appreciation is bearish for gold. There is usually an inverse relationship between the value of the U.S. dollar and the dollar price of commodities, including precious metals like gold. Looking ahead, the relative strength of the U.S. economy and of U.S. asset prices compared with those of other DMs suggests that the dollar may appreciate—as it has done recently—against a basket of DM currencies. Mish: The biggest gold rally of all time (1979) occurred while the dollar was going sideways with a slight upward bias. The dollar and gold both rose in 2005 as well. If the dollar were all-important for gold, it would never rise in terms of foreign currencies, but it definitely does do that. Roubini: Seventh, gold has been hyped for irrational political reasons. Some extreme politically conservative gold bugs think that all government is evil, that there is a government conspiracy to expropriate most private wealth and that gold is the only hedge against this risk. This group also believes that we will return to the gold standard as central banks "debase" paper money and as hyperinflation ensues. However, inflation is falling globally and gold is not in any way a currency. Mish: Yes gold has been hyped by many hyperinflationists. The same was true two years ago, five years ago, and 10 or more years ago. That makes Roubini's own hype all the more laughable. Roubini ends his hype with this statement: "The price of gold may temporarily go higher in the next few years, but it will be very volatile and trend lower over time as the global economy slowly mends itself. RGE expects gold to go to $1,300 by end-2013 and $1,000 by 2015. For the most part, it is time to offload and underweight Keynes's barbarous relic." People ask me all the time where the price of gold is headed. I do not pretend to know, especially in the short-term. However, I understand the fundamentals and Roubini clearly doesn't. Nor does Roubini have a clue about money or what causes economic growth. His statement "It is time to offload and underweight Keynes's barbarous relic" is quite telling. Can Printing Money Create Wealth? Clearly Roubini believes that printing money creates wealth. The average 7th-grader (not yet influenced by Keynesian and Monetarist clown teachers) can easily figure out the fallacies of such ridiculous economic theories. Who benefits from printing? The answer is those with first access to money (the banks, the already wealthy, and the government). Printing money does nothing but exacerbate the trend of income inequality. This is so obvious that Roubini cannot see it. Buying gold is a perfectly rational reaction to the crazy central bank and governmental policies that Roubini advocates. Precious Metal Fundamentals Those interested in a primer on precious metal fundamentals can find it in Precious Metals – An Update by Pater Tenebrarum on the Acting Man Blog. Those who think Fed asset levitation can and will last forever need to consider John Hussman's June 3, 2013 article Following the Fed to 50% Flops. Finally, those who wish to see a brilliant takedown of Roubini's recent bullishness might enjoy "Dr. Doom" Becomes "Dr. Boom" – 1,000 SPX Points Too Late, also on the Acting Man Blog. Things Roubini is Wrong About
That is one heck of a lot of things to be wrong about! Mike "Mish" Shedlock http://globaleconomicanalysis.blogspot.com Mike "Mish" Shedlock is a registered investment advisor representative for SitkaPacific Capital Management. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction. Visit http://www.sitkapacific.com/account_management.html to learn more about wealth management and capital preservation strategies of Sitka Pacific. |
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Damn Cool Pics |
This Dog Was Born to be a Gentleman Posted: 06 Jun 2013 12:29 PM PDT |
Posted: 06 Jun 2013 12:10 PM PDT |
Victoria’s Secret Runway Angels Then and Now Posted: 06 Jun 2013 11:55 AM PDT Victoria's Secret Runway angels from their career start to the present time. Adriana Lima 1999 - present days ![]() Alessandra Ambrosio 2001 - present days ![]() Doutzen Kroes 2008 - present days ![]() Behati Prinsloo 2009 - present days ![]() Candice Swanepoel 2010 - present days ![]() Lily Aldridge 2010 - present days ![]() Erin Heatherton 2010 - present days ![]() Lindsay Ellingson 2011 - present days ![]() Karlie Kloss 2013 - present days ![]() Miranda Kerr 2007 - present days ![]() Rosie Huntington-Whiteley 2010 - 2012 ![]() Izabel Goulart 2005 - 2008 ![]() Marisa Miller 2007 - 2010 ![]() Gisele Bündchen 2000 - 2007 ![]() Karolína Kurková 2001 - 2009 ![]() Heidi Klum 1997 - 2010 ![]() Tyra Banks 1998 - 2005 ![]() |
Actors Who Almost Got the Part Posted: 06 Jun 2013 11:14 AM PDT Things could have been SO different. Tom Cruise - Tony Stark, Iron Man ![]() Tim Roth - Severus Snape, Harry Potter and the Sorcerer's Stone ![]() Carey Mulligan - Lisbeth Salander, The Girl with the Dragon Tattoo ![]() Nicolas Cage - John Bender, The Breakfast Club ![]() Britney Spears - Allie Calhoun, The Notebook ![]() Jennifer Lawrence - Bella Swan, Twilight ![]() Will Smith - Django, Django Unchained ![]() Ashton Kutcher - Patrick Verona, 10 Things I Hate About You ![]() Gwyneth Paltrow - Rose DeWitt Bukater, Titanic ![]() Leonardo DiCaprio - Max Dennison, Hocus Pocus ![]() Jessica Lange - Elise Elliot, First Wives Club ![]() Thomas Jane - Don Draper, Mad Men ![]() Julia Roberts - Leigh Anne Touhy, The Blind Side ![]() Matt Damon - Jake Sully, Avatar ![]() Emily Blunt - Natasha Romanoff, Iron Man 2 ![]() Freddie Prinze Jr. - Peter Parker, Spider-Man ![]() Lindsay Lohan - Regina George, Mean Girls ![]() Jim Carey - Jack Sparrow, Pirates of the Caribbean ![]() Christina Aguilera - Alison Scott, Knocked Up ![]() Al Pacino - Han Solo, Star Wars ![]() David Boreanaz - Bruce Wayne, Batman Begins ![]() |
The Ultimate Guide To Calories [Infographic] Posted: 06 Jun 2013 10:13 AM PDT The ultimate infographic guide to calories, including a definition of a calorie, how many are in our favourite takeaways, our daily recommended allowances, the best ways to burn them off and much, much more. Click on Image to Enlarge. By LifeQuotes4U |
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