Central Perk

vineri, 15 noiembrie 2013

Google AdSense Newsletter - November 2013


	Adsense Newsletter

November 2013

Publisher ID: ca-pub-1492172262972996

Dear publisher,

Based on your feedback, we're focusing this month's newsletter on helping you develop a multi-device strategy. Users expect to have access to information, people, and computing power from any screen, so let's make sure your digital solutions are built to support them. In this edition, you'll find:

•	Best practices from The Mobile Playbook
•	How to measure your mobile audience
•	Inside AdSense Blog series on mobile
•	An AdSense success story
•	How to keep your ads distinguished from content

See you online,

Peter
The Google AdSense Team

Was this newsletter useful? Share your feedback with us.

Updates

Best practices from The Mobile Playbook

Building a site that's compatible across multiple devices can be complex and daunting. The Mobile Playbook will show when to build a mobile website, when to build a mobile app, and what it really means to build multi-screen marketing campaigns.

How to measure your mobile audience

To see how multi-screen shifts in consumer behavior are relevant to your website, the AdSense interface allows you to see how your traffic sources are changing:

Log in to your account
Visit your "Performance Reports" tab
In the left column, click on "Platforms"

Here, you'll be able to see your pageviews and revenue coming from each platform: desktop, smartphones, and tablet. You can also pull a comparison report to track the growth in the percentage of mobile and tablet users over the past quarter or year.

Inside AdSense Blog series on mobile

Head over to the AdSense blog for our latest series, where we'll explain a few different mobile solutions to help you identify the one that's right for your business. You'll also find mobile updates from the industry, case studies, and additional resources.

Case Study

An AdSense success story

Ali Aydar is CEO of Sporcle.com, where people play and invent their own trivia games and quizzes. Ali began using AdSense in 2007 as soon as the site launched, and the revenue has enabled him to invest in mobile and live trivia. In this video, Ali shares how Sporcle.com has grown with AdSense over the years.

Share your AdSense success story.

Program Policies

How to distinguish ads from content

Publishers who have designed mobile web pages can simply use the AdSense for Content ad code to earn from their content. To maintain a good user experience, it's important to clearly distinguish mobile ads from your site content. We recommend that publishers avoid placing ads too close to buttons, image galleries or navigation elements that users may accidentally click while surfing.

Find out about our different support options.

More about AdSense:

AdSense Forum

AdSense on YouTube

© 2013 Google Inc.1600 Amphitheatre Parkway, Mountain View, CA 94043

Email Preferences: We sent you this email because you have indicated that you are willing to receive occasional AdSense newsletters. If you do not wish to receive such emails in the future, you can opt out by clicking here.

President Obama Speaks on Manufacturing in Ohio

Featured

President Obama Speaks on Manufacturing in Ohio

Yesterday, President Obama spoke at ArcelorMittal's steel factory in Cleveland, Ohio. ArcelorMittal is the largest supplier of steel to the U.S. auto manufacturing sector.

But just a few years ago, President Obama said, the economy was in free fall and the auto industry was on the brink of collapse. That meant demand for steel had dried up. Nearly 1,200 steelworkers were furloughed from the factory.

Shortly after taking office, President Obama stepped in to give the auto industry the temporary helped it needed to start growing again. “We rolled up our sleeves, we made some tough choices,” he said. “We rescued and retooled the American auto industry; it saved more than a million jobs.”

Read the President's full remarks here.

For the first time in nearly two decades, we're importing less foreign oil than we're producing domestically -- and we're using less overall. We put together three charts that show why that's a really big deal.

In the past few weeks, some Americans have been notified by their health insurance companies that plans they bought on the old individual insurance market are being cancelled -- often because these plans no longer meet the Affordable Care Act's requirement to cover basic benefits like prescription drugs or doctors’ visits. Yesterday, President Obama announced that insurers can offer these customers the option to renew their 2013 health plans in 2014, without change, allowing them to keep their plans.

On Wednesday, in the Oval Office, President Obama signed into law the School Access to Emergency Epinephrine Act, which will encourage schools to plan for severe asthma attacks and allergic reactions, and provide millions of families with greater peace of mind.

READ MORE

Today's Schedule

All times are Eastern Time (ET)

10:30 AM: The President receives the Presidential Daily Briefing

2:00 PM: The President meets with senior advisors.

Did Someone Forward This to You? Sign Up for Email Updates

This email was sent to e0nstar1.blog@gmail.com

Unsubscribe | Privacy Policy
Please do not reply to this email. Contact the White House

The White House • 1600 Pennsylvania Ave NW • Washington, DC 20500 • 202-456-1111

Seth's Blog : The behemoth and the Acumen Fellows

The behemoth and the Acumen Fellows

Today, applications are open for the fabled and important Acumen Fellows program. Every year, thousands of people from around the world apply to spend a few months of intensive training with Acumen in New York, followed by nine months in the field with an Acumen investment. This is rigorous and life-changing work, and it's not for everyone (but if you know someone who can leap like this, please pass it on to them).

For the rest of us, there's the chance to support the work, at least financially.

You may remember the limited-edition behemoth that I published last year. It's more than 700 pages and weighs more than 15 pounds. It sold out quite quickly, but I've kept some in reserve for the appropriate fundraising opportunity. Here it is. $145 a copy.

I'm donating 125 books to this fundraiser, plus the shipping and handling expense. Use this Paypal form to order your copy. I'll give all of the money, plus another $50 a book, to Acumen in support of this year's fellow program.

Quantities are limited. I hope to ship the books out December 1. Insert your phone number, hit Buy Now and you'll be taken to PayPal. I'll do my best to ship anywhere in the world, but I know that international shipments take a very long time and you may have to pay your local government agency a customs fee on receipt.

PS you're always welcome to make a donation directly, without getting a book and stuff.