vineri, 11 mai 2012

An idea that helps all of us


The White House, Washington


Good afternoon --

Right now, refinancing a home mortgage can be confusing and costly -- but it doesn't have to be that way.

And that's why President Obama is asking Congress to make things simpler for responsible homeowners as part of his To-Do List for lawmakers.

All over the country, there are Americans who bought houses before the financial crisis, and they're locked in at high interest rates. Despite staying current with payments, they can't refinance at today's rates, which are historically low.

This issue affects you, even if you have a good rate, or don't have a mortgage at all. Lower monthly payments mean lower foreclosure rates, helping property values in your community. And more money in people's pockets helps to move our economy forward and create jobs.

By improving this process, responsible folks who work hard will be able to feel a little more secure in their finances and a little more secure in their homes.

Watch one of President Obama's economic advisers explain how in this quick video:

Learn more

Lowering the interest rate on your mortgage should be an idea that makes sense for both Republicans and Democrats. Outside the halls of Congress, paying a mortgage isn't a partisan, political issue.

President Obama has done what he can to make refinancing simpler, but unless Congress acts, there's a limit to how much we can help responsible homeowners.

Nothing will help to change the debate more than Americans across the country joining the conversation. We saw your impact a few months ago when Congress finally extended the payroll tax cut, keeping an average of $40 in everyone's paycheck. Now it's time to for more action – this time to help homeowners all over America.

So I'm asking you to talk to people about this refinance proposal and the other ideas on the To-Do List. You can find more info about them on WhiteHouse.gov:

http://www.whitehouse.gov/todolist

Thank you,
David

David Plouffe
Senior Advisor to the President

P.S. -- If you're on Facebook or Twitter, consider posting the video. I bet you'll get a surprising response from your network. Most people don't track the day-to-day in Washington closely, but all of us know people who would love to refinance their mortgages.

  




 
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The Penguin Update - Whiteboard Friday

The Penguin Update - Whiteboard Friday


The Penguin Update - Whiteboard Friday

Posted: 10 May 2012 01:59 PM PDT

Posted by robkerry

SEOmoz and I don't always see eye to eye on industry issues, but I still have a lot of respect for the company. In fact SEOmoz is still the website that I send people to, when they want to learn about SEO or get into our industry. Rand kindly invited me to the SEOmoz office when I was in Seattle this week, for a chat and the opportunity to present a Whiteboard Friday.

This week's Whiteboard Friday covers the recent Penguin Update, including what to do and what not to do. I certainly wouldn't say that it's a comprehensive guide, but it does discuss the issues and causes that I have witnessed. Fortunately Ayima's campaigns have been unaffected (other than increases) by the update, but we do monitor our client's competitors and their agencies to a very granular level using in-house technology. Off-Page SEO has been changing dramatically for a while now, and it's important that agencies and in-house teams don't get left behind. Always ask questions and never just assume that Google whacked you by mistake, even if you are "White Hat".



Video Transcription

Hello, and welcome to another Whiteboard Friday. My name is Rob Kerry. I'm co-founder of an SEO agency called Ayima. Today we're going to be talking about the Penguin Update. There's been a lot of talk in a lot of communities out there, a lot of SEO communities, about the Penguin Update. A lot of false information being chucked around out there as well. Hopefully, this video clears up quite a few things.

The first issue is that a lot of people still use the term white hat, grey hat, black hat. Now, this terminology was taken from the hacking world and adopted for SEO reasons. It's actually in Google's best interest for us to use this terminology because it makes SEO sound like a risky, dangerous, almost illegal thing to be doing. Whereas if you actually use the hacking terminology and adapt it to SEO, the only thing that is black hat SEO is hacking someone's website and embedding links into there for SEO reasons. Everything else is basically white hat, because you're either getting permission from another webmaster to have a link on their site, or you're making adaptations to your own website, all of which would be classed as white hat.

Rather than looking at whether you use a white hat SEO provider or a black hat SEO provider, actually have a look to see what techniques are being used. Even if you're not buying links, you can still get affected by the Penguin Update. This isn't an update about whether you are buying links or not buying links. This an update about how you're trying to manipulate Google.

If your white hat SEO provider is currently just putting links into your site for commercial terms or even only putting 50% of the links in using commercial terms, let's say we're trying to rank for the term "penguin," if half your links or more are saying penguin in them, then you're going to get tripped up in this kind of filter because you're seen as manipulating Google, even if those links were acquired through directories or through asking for links or through viral campaigns.

So, rather than looking at that, we need to look at the footprints that are going into your site. Quite a good case study for that is we have a client who works with a lot of seasonal campaigns. We were about to run one at the beginning of this year for an event, which they sell products for. A competitor SEO agency in the UK works with one of their big competitors, one of the big competitors of our client. We were basically monitoring to see what that other SEO agency was doing. Three months before the seasonal campaign needed to launch, they started building links into their client's website using the commercial anchor text, so people putting links in saying penguin, penguin, penguin, going into those client pages. Whereas, we went with a different tactic.

We actually changed the way that we do SEO in terms of off-page SEO about a year ago, predicting that this kind of update would get rolled out. With our clients now, as long as the on-page is optimized properly and there are a few links going in using commercial terms, then we basically just build up the authority and the trust of our client website.

It sounds like kind of a lame idea, and it goes against traditional ideas of SEO, but it does actually work ever since this update rolled out. So, whilst we were starting to go up and up and up in the rankings, eventually hitting number one place for the biggest term for this seasonal campaign, we noticed our competitor going down and down and down.

There are even complaining on Twitter that Google might be broken, there's an algorithm issue, just because they didn't understand why putting loads of anchor text with commercial terms going into the client's site wasn't working. It's basically because Google has been working towards this kind of thing for quite a long time.

So, have a look at your anchor text ratios. Go to Open Site Explorer, type in your website, click on the anchor text link, and that will order it by, I think, group linking domains. You can actually see what links are most used on each URL of your website. If your commercial terms are quite near the top, let's say in the top 10, then you need to really work at getting better links going into your site and maybe even taking down some of the links, which are overly optimized. This is basically their step towards an over-optimization penalty.

There's another thing, which is content providers, who as soon as the Penguin Update rolled out, we got a barrage of emails from all of these people saying, "We can fix Penguin by building lots and lots of more pages of content for your site." These would actually negatively affect you, because one of the things that Penguin's trying to do is further penalize the production of crap content.

Rather than paying thousands and thousands a month to have 200-words news articles put onto your website, get rid of those if they're not actually bringing any traffic in. Look at actually creating a good quality resource of information on your website to become the authority in your industry. A few pages of great content is a lot better than just hammering Google with loads of news articles.

The big thing is there's no quick fix. If you get an email from a company saying that, "We can fix all your Penguin issues," it's likely not to be the case, especially if it's like a $35 fix. You just basically need to build a better campaign for your website. Look at taking down content which might not be unique or useful information. Get rid of some of that from your website if it's not driving any traffic directly to it.

Also, look at just making your website look as natural as possible. Build authority into the pages that you want to rank, but don't start over- optimizing on the anchor text. If you start doing that, not only will it fix Penguin issues, but it will also help you to rise up in the rankings. Thank you very much, and that's about it.

Video transcription by Speechpad.com


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West Wing Week: "Teach Your Parents How to Tweet"

The White House

Your Daily Snapshot for
Friday, May 11, 2012

 

West Wing Week: "Teach Your Parents How to Tweet"

This week, the President traveled to Virginia and New York to urge Congress not to let interest rates double on student loans and to introduce a to-do list for Congress. He also hosted the University of Kentucky Wildcats, the Fermi Science award winners, and this year's Gershwin Award Winners.

Check out full footage from this week's episode of West Wing Week.

Watch West Wing Week

In Case You Missed It

Here are some of the top stories from the White House blog:

Rolling Back Protections for Domestic Violence Victims
House Republicans passed a measure that guts nearly 18 years of established law and undermines the very foundation of the Violence Against Women Act.

#CongressToDoList Office Hours: Refinancing
Brian Deese answers questions on Twitter about expanding refinancing for responsible homeowners during White House Office Hours.

Educating and Empowering American Consumers
There is simply too wide a gap between complex financial products and the level of education that many consumers have about them. At a summit today at the White House, leaders from the Consumer Financial Protection Bureau met with community leaders and focused attention on improving the financial capability of all Americans.

Today's Schedule

All times are Eastern Daylight Time (EDT).

1:15 PM: The President departs Los Angeles, California en route Reno, Nevada

1:30 PM: The Vice President meets with Crown Prince Salman bin Hamad Al Khalifa of Bahrain at the White House

2:30 PM: The President arrives Reno, Nevada

2:50 PM: The President meets with a local family

3:10 PM: The President delivers remarks pushing Congress to act on the "To Do List" WhiteHouse.gov/live

3:50 PM: The President departs Reno, NV en route Joint Base Andrews

8:10 PM: The President arrives Joint Base Andrews

8:25 PM: The President arrives the White House

WhiteHouse.gov/live Indicates that the event will be live-streamed on WhiteHouse.gov/Live

Get Updates

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Seth's Blog : Free samples

Free samples

It bothers me to watch the hordes at the farmer's market, swooping in to each booth, grabbing a sample and walking away. The thin slices of handmade rye bread, or the perfect strawberries or the little glasses of juice--all of them disappear into the hands of people who have no intention of buying.

Sure, someone stops and buys now and then, which is why the farmers keep offering the samples. To them, it's merely a cost of doing business, a relatively inexpensive way to keep prospective customers coming. I'm not sure I could do it--the people afraid to look me in the eye, all that slinking around, and most of all, the profits walking out the door, over and over again. Enough thin slices makes a loaf.

This is vexing, even to someone who merely makes ideas. Watching people sneak endless tastes with no intention of making a purchase--sometimes I gasp at the audacity.

The distinction in the digital world is profound. In the digital world, the more free samples you give away, the better you do. The miserly mindset that afflicts the merchant watching inventory walk out the door at the market is counterproductive in the digital world. That's because more free samples cost you nothing.

The scarce resources in the connection revolution are connection, attention and trust, not molecules, atoms or strawberries.



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joi, 10 mai 2012

Mish's Global Economic Trend Analysis

Mish's Global Economic Trend Analysis


Whale of a Story: JPMorgan Loses $2 Billion on "Ineffective, Poorly Monitored, Poorly Constructed" Hedging Strategies; Reflections On the Volcker Rule

Posted: 10 May 2012 08:46 PM PDT

In a special conference call this evening Jamie Dimon, CEO of JPMorgan disclosed a "trading loss" of at least $2 billion from a failed hedging strategy.

The strategy "morphed over time" and it was "ineffective, poorly monitored, poorly constructed and all of that," said Dimon.

Last month, he denied there were any problems, most likely hoping they would go away or he could cover them up. Instead, Dimon went to the confessional.

Bloomberg has additional details in JPMorgan has trading loss of at least $2 billion, reputation hit.
The April Wall Street Journal report said a trader in JPMorgan's Chief Investment Office, nicknamed the 'London Whale' had amassed an outsized position that had caused hedge funds to bet against his position. In the bank's earnings conference call in April, Dimon called the concern "a complete tempest in a teapot."

Regulators and lawmakers are now likely to push Dimon for more details about the trades. Those details will guide how regulators now view the issue and its impact on the Volcker rule, said Karen Petrou, managing partner of Washington-based Federal Financial Analytics.
Reflections on the Volcker Rule

Interestingly, Dimon says this should not be an excuse to implement the Volcker Rule (a ban on proprietary trading). The problem, he said, was with the execution of the hedging strategy.

That's his opinion. Here's mine.

I believe banks should be banks and not hedge funds. I believe "too big to fail" means too big period. And finally I believe this should cost Dimon and the entire board their jobs.

That said, if we would just end fractional reserve lending and the mammoth leverage it allows (and end FDIC insurance right along with it), we would not be discussing this kind of monumental greed coupled with monumental stupidity in the first place.

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com
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LPS Home Price Index (HPI) Shows National Home Prices Rose .2%, First Rise Since March 2010; Sales Volume 30% Lower Than Any Point Since 1998; Another Low-Volume Failure?

Posted: 10 May 2012 03:00 PM PDT

The latest LPS HPI Release suggests home prices are flattening out if not bottoming. Data is from February.

Highlights

  • Nationally, February seasonally-adjusted prices rose 0.2%, the first such increase since March 2010
  • The average US home price in February was $195K, on par with levels seen back in June of 2003 
  • LPS projects a further 0.3% increase in the national average home price for March 2012 
  • The average discount on a short sale property in March was 23%; for a foreclosed property sale, 29%
  • Of the 26 MSAs tracked by both LPS and the BLS, only Los Angeles, San Diego and San Francisco saw price declines in February
  • Honolulu, Portland, OR., Seattle and Tampa all saw increases of more than 1% over the month

LPS HPI Chart



U.S. home prices (black line) have declined since April 2009 at a slower rate than immediately following the market peak. The rate was slowest for April 2009 through April 2010, as indicated in the figure. Prices at the current level match those seen in June 2003. The seasonally adjusted LPS HPI (blue dashed line) shows the trend changes even more clearly.

Cautious Optimism or Another Low-Volume Failure?

From the Report ...
Lender Processing Services, Inc., a leading provider of technology, data and analytics for the mortgage and real estate industries, today announced that its LPS Applied Analytics division updated its home price index (LPS HPI) with residential sales concluded during February 2012.

"Our HPI shows an increase in seasonally adjusted prices this month for the first time since March 2010, and for only the third time in five years," said Raj Dosaj, vice president of LPS Applied Analytics.

"There have been signs of price declines slowing for a few months now, and our estimates for next month are flat to slightly positive.

Without a pickup in sales volumes from their current anemic levels, it's hard to be more optimistic that the market may be nearing the end of its fall.

"Reasons for caution are clear, as we've been here before. Non-seasonally adjusted prices increased for a few months in early 2009, 2010 and 2011 – trends that all ended by summer, after which all the gains – and then some – were lost.

As is true this month, those temporary increases were on low sales volumes – about 30 percent lower than at any point since 1998. Furthermore, the inventory of distressed homes remains high, which will continue to put a drag on prices."
The report is along the lines I stated in New American Dream is Renting; Reflections on Renting Houses, Cars, Books, Clothes; Will Rentership Fuel the Next Boom? What About Home Prices?

When sentiment on houses reaches the widespread belief  "It's Better to Rent", prices are bottoming. I expressed that thought on numerous occasions since 2005.

This is how I currently see things, and arrows in red represent my calls in real rime.



click on chart for sharper image

Bottoming Process

Some cities are further from the bottom than others, but it is likely some cities have now finally bottomed.

That said, I do not think home prices are going much of anywhere "in general" because there is still years of shadow inventory and years of foreclosures to work through.

Moreover boomer demographics suggest much downsizing is ahead (and who will boomers sell their mansions to?)

Finally, generation Y has far different attitudes than boomers regarding wealth, debt, and possessions and will carry those attitudes for a long time having seen firsthand the trouble their parents and grandparents got into with too much debt, and how they are in the same boat with student debt.

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com
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Hard Times for Bookies: UK Bookmakers Suspend Betting on a Greek Euro Exit

Posted: 10 May 2012 10:49 AM PDT

Hard times for bookies: NewsMax reports UK Bookmakers Suspend Betting on a Greek Euro Exit
Want a flutter on Greece leaving the eurozone? It may already be too late. A surge in bets has forced Britain's biggest bookmakers William Hill Plc and Ladbrokes Plc to suspend betting on the odds of Greece dropping out.

William Hill said the level of betting on Greece quitting first was such that it had become too risky to continue taking bets, with the odds pushed right down to 1/4.

"We've had Greece as hot favorites for some time but increasingly it was becoming the only one that people wanted to bet on," said a spokesman for William Hill, Britain's largest betting firm.

"It wasn't a healthy situation for bookmakers. We found it was virtually impossible to make a book."

Britain's second-biggest betting firm Ladbrokes said it had suspended betting on Greece dropping out of the eurozone by the end of the year, after repeatedly slashing the odds.

"It is safer for us to suspend betting than to keep cutting the odds," a spokesman for Ladbrokes said. "We have been slashing the odds repeatedly over the last few days."

Ladbrokes is still taking bets on the Greek stock market losing more than 25 percent of its value in a single day's trading by the end of 2012.

And if you fear Greece is just the beginning of the end for the European single currency, Ladbrokes is offering odds on the euro ceasing to exist by the end of 2012, which would make punters 33 times their original stake.

Ladbrokes is offering odds of 5/6 that the euro will cease to exist by the end of 2015 and 4/1 on two or more states to leave the euro by the end of the year.
It's a safe bet the Euro will not go away in 2012. But Laying 33-1 odds is not my cup of tea. The bets on 2015 are more interesting.

The euro is highly likely to be around in some form,  even if not as a national currency.

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com
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Marc Faber: "Bureaucrats in Brussels make US government look like an organization of geniuses", says Markets Will Crash like 1987 Without QE3

Posted: 10 May 2012 09:54 AM PDT

The quote of the day goes to Marc Faber, publisher of the Gloom, Boom & Doom report. Faber says "I do not have a high opinion of the U.S. government, but the bureaucrats in Brussels make the government in the U.S. look like an organization consisting of geniuses."

Marc Faber spoke with Bloomberg TV's Betty Liu also stated "The market will have difficulties to move up strongly unless we have a massive QE3 and if it moves and makes the high above 1422, the second half of the year could witness a crash, like in 1987."



Link if video does not play: Marc Faber on U.S. Equities, Economy, Euro Zone

Transcript from Bloomberg
Faber on whether he still thinks that profit margins will shrink and record profits seen will be no more for U.S. corporations:

"Yes, if you look at the statements by corporations, it is very clear. Earlier on, you had a commentator who said the exports to Europe from the U.S. are irrelevant. I agree with that. What is relevant are the businesses of American corporations in Europe and the earnings they derive from these businesses. That is definitely slowing down. The revenue growth is slowing down and, in my view, you will have more and more corporations that report earnings that are actually good but they do not exceed expectations…The bottom line is I think the market will have difficulty moving up strongly on less we have a massive QE3 and if it moves here and makes the high above 1422, the second half of the year could witness a crash."

"A crash, like in 1987…because the market would become technically very weak. I would expect the market making a new high. If it happens, it would be a new high with very few stocks pushing up and the majority of stocks have already rolled over. The earnings outlook is not particularly good because most economies in the world are slowing down. People focus on Greece but Greece is completely irrelevant. What is relevant are two countries -- China and India -- 2.5 billion people combined. They are a huge market for goods and these economies are slowing down massively at the present time."

On whether more Fed stimulus will put a floor on the S&P 500 this year:

"Yes, I think we had a rally that began March 2009 at 666 on the S&P. We made an orthodox pop a year ago on May 2, 2011 at 1370. Then we made a new high on April 2 of this year. The new high was not confirmed by the majority of shares and many shares are already down 20% or so and every day, there are shares that are breaking down or they no longer go on good news which is a bad sign. I think maybe we have seen the high from the year unless you get a huge QE3. That may not be forthcoming."

On whether the Fed will issue QE3:

"I think that QE3 will come, but it depends on asset markets. If the S&P dropped here another 100-150 points, I think that QE3 will occur. But if the S&P bounces back and we are above 1400, I think the Fed will essentially be waiting to see how the economy develops. The economy in the U.S. consists of different economies, some of it is very strong. I was in southern California and there the economy is doing fine. In other places, it is not doing fine. It is not universally bad. Compared to other countries, it is actually doing relatively well."

On whether Greece will exit the euro:

"There is a very good chance they will exit the euro and it would have been desirable if the euro countries had kicked out Greece three years ago. It would have saved a lot of agony. As a result of the bailout, the problem has become bigger and bigger and bigger."

On whether policymakers can manage the exit properly:

"I think it would be much better for Greece and the entire euro area if Greece were kicked out. Spain kicked out. Italy out and even France should be out. At the end you just have Germany with the euro. The other countries can have their own currencies and still trade and use the euro as an international currency."

"The bureaucrats in Brussels and the media are brainwashing everybody that if Greece exited the euro, it would be a disaster. My view is the best would be to dissolve the whole euro zone and that the countries would go back to their own currencies and still use the euro as an international currency the way you travel through Latin America and with a dollar you can pay anywhere you with. In my view, that would be the best. These countries that have financial difficulties, you will have to write off their debts and make it difficult for them to access the capital market in the future. Just to keep bailing them out will increase the problem. It will not solve the problem."

On how economic catastrophe can be avoided if the euro is dissolved:

"Explain to me why there would be an economic catastrophe. Many countries have pegged currencies have given up the peg to another currency and it was not a catastrophe. The public has been brainwashed that the breakup of the euro would be a complete disaster when in fact, it may be the solution."

On whether there will be a race to the bottom among various countries to devalue their own currencies if the euro is dissolved:

"I do not have a high opinion of the U.S. government, but the bureaucrats in Brussels make the government in the U.S. look like an organization consisting of geniuses. The bureaucrats in Brussels are completely useless functionaries and they want to maintain their power. They always talk about austerity being bad but if you look at the government expenditures of the EU, in 2000, it was 44% of GDP. Since then, it has grown by 76% under the influence of the Keynesian clowns and now it is 49% of GDP. That is the problem of Europe -- too much government spending and lack of fiscal discipline."

On whether it's a mistake to short the euro:

"I want to make this very clear -- the investment markets may move in different directions than the economic reality because if you print money. That's why in the Bloomberg poll, Mr. Bernanke is viewed so favorably because fund managers and analysts and strategists, they are only interested in having stocks up so their earnings increase and their bonus pool increases. But in reality, the economy can go downhill and stocks can go up just because of money printing and in Europe, the ECB has proven now that they are very good money printers."

On where to invest in Europe:

"Actually, usually when socialists come in or there is a crisis such as we have in Greece, it occurs usually near market lows. If someone really wanted to take speculative positions, he should look at quality non- financial stocks in countries like Spain, Italy, France, and Greece. I think rebound is coming. The market on a short-term basis is oversold. But if you look at the market action -- first of all, we made a low on the S&P last October at 1074. We went to 1422. The market is down from 1422 to less than 1360. The whole world is screaming we're in a bear market. This is a minor correction. I think it may become a more serious correction as the technical picture of the market has deteriorated very badly and as the S&P made a new high this year on April 2nd, all the European markets are lower than they were a year ago."
Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com
Click Here To Scroll Thru My Recent Post List


More Anecdotes From China on Plastics, Metalworking, Unused Roads, Vacant Housing

Posted: 10 May 2012 07:54 AM PDT

Reader Steve responded to Chinese Architect Comments on "Dark Apartments", Vacancies, Residential Malinvestment with anecdotes of his own on Plastics, Metalworking, Unused Roads, Vacant Housing.

Steve writes .....
Hello Mish

I was in Shanghai for a couple of days last month. This was my first trip to China so I don't have any history to compare it to.

One day we took the high speed train to Nanjing. It was amazing all of the completely new, pristine roads everywhere between Shanghai and Nanjing. And none of them had a single car on them!

Sometime a road would just stop dead in its tracks and start up a few miles later. Sometimes the train would pass close enough to apartment buildings that you could tell no one was living in them. You could see straight through out the window on the other side.

No clothes drying on a line outside and no air conditioner provided two additional clues the dwellings were vacant.

We publish magazines for discrete parts manufacturing in the U.S. We make money from advertising equipment suppliers. This business is very strong right now in the U.S., but for how long is anyone's guess.

However, everyone we talked to in China, Korea, and Taiwan said the Chinese market for capital equipment (our focus is metalworking and plastics molding equipment) was slowing down noticeably and they were looking to the U.S. to pick up the slack.

Steve
Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com
Click Here To Scroll Thru My Recent Post List