MonkeyLectric's Mini Monkey Light M210 is a durable LED bike light that keeps you visible for evening rides; it straps to your spokes and displays full color 8-bit graphics on your spinning wheel. The lights come with pre-loaded animations, but you can add your own JPG, GIF, PNG, AVI, MPEG, MOV, QT, FLV, and more.
People who use tanning beds before age 35 have a 75% increased risk of developing melanoma. Discover how to protect your skin against skin cancer by reading through this infographic from a radiation oncologist in Florida.
On Sunday, I was in Moore, Oklahoma. Today, I'm headed to the Jersey Shore. Those two communities are separated by half a continent but united by a common sense of purpose. Like Joplin, Tuscaloosa, and New Orleans, they are home to people who've seen nature at its worst and humanity at its best. And they're filled with those who have made the choice to rebuild after disaster, to come back stronger than ever.
The scene on the ground this weekend was one we all know too well: homes wrecked and neighborhoods devastated. But the memories I'll take away from Moore will be of people standing tall, of neighbor helping neighbor, of survivors working to ensure that no one suffers through tragedy alone. And that too, was strikingly familiar. I could have been back in Brigantine Beach after Hurricane Sandy. I could have been in Joplin in 2011.
It's because of those past experiences in places like New Jersey and Missouri that I have faith that Moore will emerge from the wreckage of this tornado stronger than ever. And that's in part because I know that they won't undertake the road to recovery alone. This was a national tragedy, and that demands a national response.
If you want to help, the best way to support those affected by this storm is to make a financial contribution to the voluntary organization of your choice. The best way to volunteer is to affiliate with an organization that is already providing support to survivors.
We've set up a page to help steer you in the right direction. Check it out to get started:
Yesterday, President Obama traveled to Arlington National Cemetery to commemorate Memorial Day, laying a wreath at the Tomb of the Unknown Soldier and thanking our armed forces for their dedication and service:
Let it be our task, every single one of us, to honor the strength and the resolve and the love these brave Americans felt for each other and for our country. Let us never forget to always remember and to be worthy of the sacrifice they make in our name.
President Barack Obama participates in a Memorial Day wreath laying at the Tomb of the Unknowns at Arlington National Cemetery in Arlington, Va., May 27, 2013. (Official White House Photo by Lawrence Jackson)
In Case You Missed It
Here are some of the top stories from the White House blog:
President Obama Tours Tornado Damage in Moore, Oklahoma: "We've Got Your Back" It was just one week ago that tornadoes tore through Oklahoma, devastating the town of Moore. Sunday, President Obama traveled to the area -- visiting Plaza Towers Elementary School to offer a nation's condolences, and a promise to help Moore rebuild.
Connecticut Leads the Way on Protecting Children U.S. Secretary of Education Arne Duncan discusses how how Connecticut is leading the nation in adopting common-sense solutions to reduce gun violence and improve school safety.
Today's Schedule
All times are Eastern Daylight Time (EDT).
10:05 AM: The President departs the White House
10:20 AM: The President departs Joint Base Andrews
10:50 AM: The Vice President meets with Prime Minister Kamla Persad-Bissessar
11:05 AM: The President arrives New Jersey
11:30 AM: The Vice President tmeets with Presidents, Prime Ministers and other senior ministry officials from the Caribbean region
1:30 PM: The President delivers remarks
2:05 PM: The President departs New Jersey
2:15 PM: The Vice President, Prime Minister Persad-Bissessar, and President Martelly of Haiti on behalf of CARICOM deliver statements to the press
3:40 PM: The President arrives Joint Base Andrews
3:55 PM: The President arrives the White House
4:30 PM: The President meets with Secretary of Defense Hagel
5:30 PM: The President delivers remarks
10:00 PM: The Vice President and Dr. Biden arrive in Rio de Janeiro
To many webmasters, Google’s Disavow Tool seems a lifesaver. If you’ve suffered a Google penalty or been plagued by shady link building, simply upload a file of backlinks you want to disavow, and BOOM - you’re back in good graces. Traffic city!
Or nothing happens at all.
Few Google products have produced more fear, rumors and speculation. No one outside Google knows exactly how it works, and fewer understand how to succeed with it. To better understand, I used the tool myself to disavow 1000s of links, and talked with dozens of SEOs who used it in attempts to recover from Google penalties.
How Dangerous Is Disavow?
When you first log into the Disavow Tool, Google does everything in its power to dissuade you from actually using it with scary messaging.
What’s the worst that could happen?
To find out how much damage I could do, I performed an experiment: Disavowingevery link pointing to my website. Over 35,000 of them.
In this case, no reconsideration request was filed. Would the disavow tool work on its own?
Disavow 35,000 Links to a Single Website
URL: http://cyrusshepard.com
Process:
Download all links from Google Webmaster Tools
Upload 35,000 properly links to Google's Disavow Tool
Wait 2 Months
Results:
After 2 months, nothing happened. No drop in traffic.
The evidence suggests one of three possibilities:
You must file a reconsideration request after disavowing your links, or...
The disavow has built-in safeguards in order to protect you from disavowing good links, or...
It takes longer than 2 months for Google to process all the links.
We’ve heard conflicting accounts from Googlers whether the tool works automatically, or if must file a reconsideration request for it to work. The data implies the later, although some SEOs say they’ve seen results from using the Disavow without filing a reconsideration request.
Google also states they reserve the right to ignore your disavowed links if they think you made a mistake, much like rel=”canonical”.
Best Advice: Safeguards or not, you might still shoot yourself in the foot. Be careful disavowing links!
Can You Use Disavow for Penguin?
Can you use the Disavow Tool if you haven't received a manually penalized? For example, will it work for Penguin?
The answer: maybe.
Here's a reminder: Google updates like Panda and Penguin are part of Google's overall algorithm. They automatically affect your rankings without direct human intervention. On the other hand, a manual penalty is often applied when you violate Google's guidelines. These can be both applied and lifted manually by Google's Webspam team.
Google representatives, including Matt Cutts, have gone on record to say the Disavow Tool could be used to help if you’ve been hit by Penguin (an algorithmic action), but also suggests that this applies to links that also violate Google’s Quality Guidelines.
Penguin and Google’s Unnatural Link Warnings often go hand in hand. So if you were hit by one, you are often hit by the other. Conversely, certain SEOs have claimed benefits from using the disavow on sites that were not penalized.
Best Advice: If you’ve been hit with a manual penalty, you need to file a reconsideration request if using the Disavow Tool. If you haven't been manually penalized, the benefits of using the tool are inconclusive.
1. Remove First, Disavow Last
Google wants you to remove links first. Disavow is a last resort.
100% accuracy isn’t required, but effort counts.
Google’s Webspam team keeps a historical index of your backlink profile, so that when you file a reconsideration request they can see the links you’ve worked to remove.
2. Gather Your Links
You can use any source you want, but Google recommends downloading your Latest Links report directly from Webmaster Tools.
3. Find the Bad Links
You can do this two ways, with either automatic tools or manual analysis. Realistically, you should use both. Best Manual Analysis Resource:
When you document your efforts, don’t submit random links to the Webspam team; they may not click on them. By sharing all your evidence via Google Docs, you provide a level of protection that helps ensure the Webspam team sees your evidence.
5. When in Doubt, Disavow Entire Domains
Google’s Disavow Tool gives you 2 options when disavowing links: individual URLs or entire domains.
Many webmasters fail at their reconsideration requests the first time because they miss too many links. The fear is that you’ll disavow something valuable, but if you’ve been rejected time and time again, this one change often leads to success.
Here’s a screenshot from Dr. Pete’s post showing both formats.
Best Advice: If you are rejected after disavowing individual URLs, try disavowing entire domains.
6. Formatting Counts
Google rejects many disavow files because of bad formatting, but webmasters usually never know. Guidelines state the file type should be .txt only and “must be encoded UTF-8 or 7-bit ASCII.”
7. Bonus: Extra "Removed" Links with Screaming Frog
Google’s link index of your site is rarely up to date. They undoubtedly include links that no longer exist. To find dead links quickly, download a complete file of your latest links from Google Webmaster Tools into Screaming Frog (use List Mode) or another crawler of your choice.
When finished, take any links that return a 404 and download these into a spreadsheet. Be sure to include these dead links as "Removed" when you submit your reconsideration request to Google, otherwise they may not know about them.
Conclusion
The Disavow Tool is useful, but damn tricky.
Someday, perhaps Google can get away from tools like the Disavow. Today, good SEOs can't keep up with what's considered a good link or a bad, and Google continually cracks down on what it considers a “bad link.”
For successful marketers, it’s much more fulfilling to build new links, than disavow old ones.
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Mistakes! A series of failures as you follow a path of persistent long-term effort characterized by ongoing learning and a reputation that improves over time.
It's the flameouts and the scams that get all the publicity, but it's the long-term commitment that pays off. I have nothing but applause for those brave enough to fail, and fail again. It's not so much a failure as it is one more thing that won't work.
And the critics and the non-starters? They will get little respect from me.
Some say, "go big or stay home," but I prefer, "keep going." Drip by drip.
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