SEOmoz Daily SEO Blog

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An Interview on SEOBook Posted: 07 Sep 2010 04:32 PM PDT Posted by randfish Just a short post tonight. First, off, I'm honored to be interviewed by Aaron Wall. We've had our differences and maintain some divergent opinions on a few topics, but we both have an insane passion for helping make SEO professionals better at their job and work hard to grow the credibility of SEO as a whole. Second - we've got a lot of reason to be thankful. SEOmoz was recently named the 334th fastest growing company in the US by Inc Magazine. I was named to Seattle's 40 Under 40 List (I'm guessing it's a typo) and we've recently passed 6,000 PRO subscribers (actually, we're up over 6,300 as of today). As amazing as all that is, nearly everyone at SEOmoz is thinking not about these milestones, but about one of our own - Jen Lopez - who noted on her Twitter feed that she's out battling cancer. We are all with you Jen - every last one of us, with all our hearts. And we agree: #fuckcancer Do you like this post? Yes No

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Seth's Blog : Three uses for a free Kindle book

[You're getting this note because you subscribed to Seth Godin's blog.]

Three uses for a free Kindle book

Charlie Huston used one of his books (no longer free) to get me hooked on the rest of the series. Get one free, buy three. Backwards but effective.

Another: To spread an idea you believe in (where money is not the object).

And: To create hoopla for a new book launch. Josh Bernoff is doing a freebie with his new book, just this week. (Sorry, US only--publishing rights are largely a pre-digital artifact).

When the marginal cost of the interaction is zero, the marketing opportunities of spreading an idea increase dramatically.

  • Email to a friend • •

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• Marketing to the bottom of the pyramid
• If you want to learn to do marketing...
• Design with intent
• Whatever happened to labor?
• Your smile didn't matter

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Answering Your Questions About the Economy

We wanted to be sure you saw this email from Austan Goolsbee earlier today. Immediately following the President's remarks on the economy in Cleveland, Austan Goolsbee will be hosting a live chat on WhiteHouse.gov/live. Be sure to tune in to the President's speech at 2:10 PM EDT and join the chat immediately after. You can submit your questions now on Facebook.

Good morning, Millions of our friends and neighbors around the country are looking for work, wondering how they will pay this month’s rent or put food on the table for their families.  At a speech in Wisconsin on Monday, the President made clear that turning our economy around is his top priority: I am going to keep fighting every single day, every single hour, every single minute, to turn this economy around and put people back to work and renew the American Dream, not just for your family, not just for all our families, but for future generations. At 2:10 p.m. EDT today, President Obama will announce a set of targeted proposals to help our economy continue on a path to recovery during a speech in Cleveland, Ohio.  I know many of you have questions about what this Administration is doing to support working families and small businesses who are struggling to get by.  So immediately following the President’s remarks, I’ll be hosting a live chat to answer your questions about what we’re doing to help Americans find jobs and to rebuild our economy for the long term. I’m looking forward to talking with you later today. Sincerely, Austan Goolsbee Council of Economic Advisers P.S. In case you missed it, you can check out the video of the President’s speech in Wisconsin on Monday where he laid out his plan to put Americans back to work renewing and rebuilding America’s roads, rails and runways: http://www.whitehouse.gov/labor-day     This email was sent to e0nstar1.blog@gmail.com. Unsubscribe e0nstar1.blog@gmail.com | Privacy Policy Sign-Up For Updates from the White House Please do not reply to this email. Contact the White House The White House • 1600 Pennsylvania Ave NW • Washington, DC 20500 • 202-456-1111

Michael Gray - Graywolf's SEO Blog

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How To Silo Your Website: The Footer Posted: 07 Sep 2010 08:18 AM PDT This post is part of a series on How to Silo Your Website. The other parts in the series are: How to Silo Your Website: The Masthead, How to Silo Your Website, The Breadcrumb , How to Silo Your Website: The Content, and How to Silo Your Website: The Sidebar. For this last part, we’ll be looking at the footer. Another strategy I’ve seen used that often has good results is the dynamic footer … Ah…the website footer. Aside from meta keywords and descriptions, it’s hard to think of an area that’s been more abused. A common spot for selling run of site links, turning into a link brothel (looks in the direction of you Lendingtree), or for stuffing content below the copyright information that you can’t even argue is for bots not humans (looks at you Match.com). It’s hard to resist the temptation to abuse the footer, which IMHO is why links in the footer possess so little value compared to links in the sidebar, masthead, and content sections. So how can a site owner use the footer to their advantage? First, let’s look at usability. All of those service links that I said you should remove from the masthead and sidebar: this is where they should go. Over the years, people have learned to look here if they need information. However, sometimes the amount of links can make the area look … well … excessively linky. If that’s a problem, I suggest checking out this post on beautiful footers to get some ideas about how to keep it looking good and easy to use. Another strategy I’ve seen used that often has good results is the dynamic footer, first popularized by Weblogs Inc (the company Jason Calacanis sold to AOL for 25 million). The basic concept is to keep the links in the footer changing and pointing to new or updated content (for Weblogs Inc it was used to show links to new posts all from multiple sites across the network. See divester for an example). While this tactic isn’t as effective as it once was, keeping the footer dynamic is still a good idea worth trying (see How to Make Your Homepage More Dynamic for tips on how and what to include). So what are the takeaways from this post: Put all of the service links you removed from other sections here. Look for ways to keep it usable and visually appealing. Try to include as much dynamic content as possible. While there are still some subtleties to siloing a website, hopefully this series has pointed you in the right direction. If you have any questions or followup posts you would like to see, drop me a tweet and let me know @Graywolf. photo credit: twicepix This post originally came from Michael Gray who is an SEO Consultant. Be sure not to miss the Thesis WordPress Theme review. How To Silo Your Website: The Footer Related posts: How To Silo Your Website:The Sidebar The following post is part of a series on How... How To Silo Your Website: The Masthead One of the more powerful tools an SEO can use... How To Silo Your Website: The Breadcrumb Trail In Part 1 we looked at How To Silo Your... How to Silo Your Website: The Content The following is part of the series How To Silo... Tip for the Keyword & Link Footer Stuffers If you’re going to stuff your footer with #EEFFFF (very... Advertisers: Text Link Ads - New customers can get $100 in free text links. CrazyEgg.com - Supplement your analytics with action information from click tracking heat maps. BOTW.org - Get a premier listing in the internet's oldest directory. Ezilon.com Regional Directory - Check to see if your website is listed! Page1Hosting - Class C IP Hosting starting at $2.99. Directory Journal - List your website in our growing web directory today. Content Customs - Unique and high quality SEO writing services, providing webmasters with hundreds of SEO articles per week Majestic SEO - Competitive back link intellegence for SEO Analysis Glass Whiteboards - For a professional durable white board with no ghosting, streaking or marker stains, see my Glass Whiteboard Review Need an SEO Audit for your website, look at my SEO Consulting Services KnowEm - Protect your brand, product or company name with a continually growing list of social media sites. Scribe SEO Review find out how to better optimize your wordpress posts. TigerTech - Great Web Hosting service at a great price.

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Daily Snapshot: Rebuilding Our Economy

Your Daily Snapshot for Wednesday, September 8, 2010   Photo of the Day Young dancers participate in a workshop in the East Room of the White House, prior to the White House Dance Series: A Tribute to Judith Jamison performance, Sept. 7, 2010. Students from around the country participated in the 90 minute workshop and then attended the performance honoring Jamison's career in dance. (Official White House Photo by Chuck Kennedy) View more photos. Today's Schedule Today, the President will update the American people on the state of the economy, talk about the progress we have made, and discuss some targeted proposals to keep the economy growing including extending tax cuts for the middle class, and investing in the areas of our economy where the potential for job growth is greatest. It took years to create our economic problems, and it will take more time than any of us would like to fully repair the damage. There are no silver bullets and anyone who is promising them is not being straight with the American people. But there are some ideas that will help the economy and help American families that are hurting and those proposals will be a part of the President’s remarks. Speaking in the city where Minority Leader Boehner recently detailed the Republican economic agenda, the President will lay out the choice between his ideas and the failed policies and failed philosophy that led us into this mess. All times are Eastern Daylight Time 8:00 AM: The Vice President hosts a breakfast meeting with Secretary of State Hillary Clinton 9:45 AM:  The President and the Vice President receive the Presidential Daily Briefing 10:30 AM: The Vice President meets with Governor Bill Richardson 12:05 PM: The President departs the White House en route Andrews Air Force Base 12:20 PM: The President departs Andrews Air Force Base en route Cleveland, Ohio 1:30 PM: The President arrives in Cleveland, Ohio 2:10 PM: The President delivers remarks on the economy  (audio only) 3:00 PM: Open for Questions: Boosting the Recovery with Austan Goolsbee 3:50 PM: The President departs Cleveland, Ohio en route Andrews Air Force Base 5:00 PM: The President arrives at Andrews Air Force Base 5:15 PM: The President arrives at the White House 5:20 PM: The President meets with senior advisors  Indicates Events that will be livestreamed on WhiteHouse.gov/live. In Case You Missed It Here are some of the top stories from the White House blog.  Rebuilding Our Economy to Work for Middle Class Americans Again Communications Director Dan Pfeiffer lays out the stakes on the economy ahead of the President's remarks in Cleveland. President Proposes New Jobs, Renewed Infrastructure Transportation Secretary Ray LaHood looks at the President's new proposals on infrastructure along with what the Administration has already accomplished. Prize Platform Invites Citizens to Solve Nation’s Challenges Deputy Director for Policy in the White House Office of Science and Technology Policy Tom Kalil introduces Challenge.gov, a new platform for citizens to share novel solutions, compete for prizes and prestige, and advance our national priorities. Get Updates Sign up for the Daily Snapshot   Stay Connected     Facebook Twitter YouTube Flickr iTunes         This email was sent to e0nstar1.blog@gmail.com Manage Subscriptions for e0nstar1.blog@gmail.com Sign Up for Updates from the White House Unsubscribe e0nstar1.blog@gmail.com | Privacy Policy Please do not reply to this email. Contact the White House The White House • 1600 Pennsylvania Ave NW • Washington, DC 20500 • 202-456-1111

Answering Your Questions About the Economy

Good morning, Millions of our friends and neighbors around the country are looking for work, wondering how they will pay this month’s rent or put food on the table for their families.  At a speech in Wisconsin on Monday, the President made clear that turning our economy around is his top priority: I am going to keep fighting every single day, every single hour, every single minute, to turn this economy around and put people back to work and renew the American Dream, not just for your family, not just for all our families, but for future generations. At 2:10 p.m. EDT today, President Obama will announce a set of targeted proposals to help our economy continue on a path to recovery during a speech in Cleveland, Ohio.  I know many of you have questions about what this Administration is doing to support working families and small businesses who are struggling to get by.  So immediately following the President’s remarks, I’ll be hosting a live chat to answer your questions about what we’re doing to help Americans find jobs and to rebuild our economy for the long term. I’m looking forward to talking with you later today. Sincerely, Austan Goolsbee Council of Economic Advisers P.S. In case you missed it, you can check out the video of the President’s speech in Wisconsin on Monday where he laid out his plan to put Americans back to work renewing and rebuilding America’s roads, rails and runways: http://www.whitehouse.gov/labor-day     This email was sent to e0nstar1.blog@gmail.com. Unsubscribe e0nstar1.blog@gmail.com | Privacy Policy Sign-Up For Updates from the White House Please do not reply to this email. Contact the White House The White House • 1600 Pennsylvania Ave NW • Washington, DC 20500 • 202-456-1111

Your Suite of SEO Tools

Hello
In today's tip we recommend downloading our full featured SEO Toolbar, and share a cool video which shows you how to get the most out of our competitive research tool.

 

Read it online at
http://www.seobook.com/learn-seo/suite-of-seo-tools.php

 

Cheers,
Aaron Wall

 

PS: Need more SEO tools? Our paying subscribers enjoy access to other time saving SEO tools like...

 

* an advanced Website Health Check tool that identifies common SEO issues in your website

 

* a Duplicate Content Checker to verify your writers are writing unique content, and help alert you to others who are publishing your content online without permission

 

* Hub Finder - a link analysis tool which finds top resources linking to many competitors (which might be likely to link to your site as well)

 

* Local Rank - a link analysis tool which analyzes the linking patterns amongst websites with top rankings in Google

 

* and an in-depth Competitive Research Tool showing the most valuable keywords driving traffic to competing sites, the top keywords your site ranks for, how much potential additional traffic you could get by improving those rankings, the value of that traffic, (and all kinds of other great data...I could write for hours about this tool!)

 

We create the tools we want to use, and then share them with our members, which is why we have built the #1 suite of SEO tools on the web, while leaving out the frivolous stuff that doesn't matter. Who cares about keyword density in the age of the link?

 

P.S. Did you know my private coaching club, "SEO BOOK CONFIDENTIAL", is an exclusive insiders group of some of the most influential and successful SEOs in the world? We quietly generate literally millions online for our clients and our own businesses——so can you imagine what it'd be like having us take a look at your SEO project?

 

Well here's the best part: inside the "SEO BOOK CONFIDENTIAL" forum, you'll be able to post all your problems and questions. You'll get specific advice from me and all the other top-level SEOs in our exclusive club. (Some of these guys charge upwards of $500 per hour... plus, even if you had the money to hire them, they're booked solid, so you couldn't anyway).

 

You'll also get the best of my free tools, exclusive premium tools, time-saving tutorials and cutting edge tips.

 

To discover more about our friendly community of SEOs——and how you can be getting one-to-one advice from us in the next five minutes——follow this link:
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