"Do it tomorrow"
Stupid advice, certainly. But free. I didn't charge you anything for it.
There are very few categories where there is less correlation between price and quality than advice. You can buy a million dollars worth of consulting, a thousand dollars worth of coaching or read a few tweets for free--your choice.
This widespread variety of pricing leads to two interesting questions:
Are you confusing what you pay with what you get? (Does expensive advice feel more valuable than the free stuff?)
and
Are you more likely to take action because you've paid a lot?
One of the most effective ways to get your ideas implemented is to charge a lot for them. It increases the perception of value and creates an impulse to execute so that the investment won't be wasted.
Of course, I said that for free...
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